Item: Groove, a Clari company
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

Being used across the entire sales team to automate emails and keep reps on top of outreach. We know with certainty what stage each lead is at with groove and are able to monitor engagement (opened emails, etc).

Pros and Cons

Email tracking.
Integrations with Gmail.
Templates.
Integrations with LI.

Integration with Talk Desk/Gong.
The colour scheme is too monochromatic.
Sometimes formatting can appear different in the sent email than the preview.

Most Important Features

Integration with CRM.
Integration with Gmail.
Quick adoption!

Return on Investment

Enormous time savings.
Less attrition.
Improved customer engagement.
More revenue.
+++ ROI.

Usability

Groove is extremely easy to use. One hour of training and I had all of the knowledge needed to use it in my role. The UI is extremely intuitive. The only issue I have is the monochromatic color scheme. Groove competitors I have seen have color-coded communication channels eg. LI is blue, calls are green, Email red, etc. It's not a deal-breaker but I think would improve the user experience.

Alternatives Considered

Outreach

It Was management's choice, however, I believe the initial issue was with adoption and integrations.

Key Insights

Do you think Groove, a Clari company delivers good value for the price?

Yes

Are you happy with Groove, a Clari company's feature set?

Yes

Did Groove, a Clari company live up to sales and marketing promises?

Yes

Did implementation of Groove, a Clari company go as expected?

Yes

Would you buy Groove, a Clari company again?

Yes

Likelihood to Recommend

For high volume outreach groove works extremely well. For more targeted or small volume email campaigns groove does not have the functionality to eg. have the option to make the first email custom and the rest follow a template.

Groove delivers on ROI 3 times over.

Overall Satisfaction with Groove