Market Your Business Fast and Easy!
August 10, 2016

Market Your Business Fast and Easy!

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with MailChimp

We use MailChimp to e-blast emails to our contact lists. It is used across the whole organization. It helps us market our listings, sales, changes in the market, events, etc. It helps us keep in touch with our clients and keep our relationships strong.
  • Very easy to set up a campaign
  • We are able to create different groups of contacts, so that we can target different people for certain campaigns
  • We are able to receive a test email to make sure everything looks good from a consumer's point of view before actually launching the campaign
  • We are able to track the success rate of how many times they were clicked on or opened, etc.
  • I wish we could customize the campaigns more. Sometimes pictures don't line up nicely, but there isn't really a way to get it to look exactly how you want it to.
  • I wish there was an easier way to import contacts, or automatically pull contact from our email.
  • I think there is a lot of positive impact on our business. It is an easy way to keep in touch and communicate updates to our clients.
  • I would like to figure out more ways of using the tool to its fullest potential.
Most people use email and prefer it, but a handwritten letter or an envelope with an actual stamp on it makes it more personal. I don't know if there is a way to make an email blast more personal or more inviting for the consumer to actually read.

Mailchimp Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
8
Landing pages
8
A/B testing
Not Rated
Mobile optimization
8
Email deliverability reporting
8
List management
8
Triggered drip sequences
Not Rated
Dashboards
8
Standard reports
8
Custom reports
8