My Review
November 21, 2017
My Review
Score 6 out of 10
Vetted Review
Verified User
Software Version
Standard
Modules Used
- Marketo Lead Management
- Marketo Revenue Cycle Analytics
- Marketo Real-Time Analytics
Overall Satisfaction with Marketo
We are using Marketo across the organization for all CRM, email marketing and will be utilizing social soon.
- Marketo is a great tool for B2B marketing.
- The lead scoring feature will help manage your sales leads and determine the value of your leads.
- The Munchkin code feature will help you manage your sales leads and will give you insights to what sites your leads are coming from.
- The email templates provided by Marketo are not as user friendly as they may seem.
- Marketo could provide better training resources for their users.
- The SEO feature would be great to use but Marketo does not publish enough information on how to use it and how it could benefit your business.
- Product Launches
- Upsell
- Cross-Sell
- Customer Service
- Lead Management
They are similar but Salesforce supports B2C more than Marketo does.
250,000 to 1 million