Marketo Review 2021
April 14, 2021
Marketo Review 2021
Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Lead Management
- Marketo Analytics
- Marketo Sales Insight
Overall Satisfaction with Marketo
Our corporate marketing team is using Marketo to drive various initiatives (internal and external communication) and also to streamline the entire process from top to bottom of the funnel. Earlier our marketing and sales team were using different siloed platforms (Active Campaign, SendGrid, Hubspot) for their activities and there was no streamlined process. With Corporate Marketo implementation, we have streamlined our sales process and have brought both marketing and sales teams in a closer-knit team. We have been using Marketo for driving Marketing initiatives for some clients.
- Lead Management from top to bottom of funnel
- Attribution reporting on revenue and pipeline
- Ease of integration with other platforms
- Integration with CRMs other than SFDC
- Updates to existing documentation
- Forms
- Product Launches
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
- Other
25,000 to 100,000