A robust system which creates professional sites and utilizes shared content with ease. Could use more provided staff development.
January 31, 2023

A robust system which creates professional sites and utilizes shared content with ease. Could use more provided staff development.

Angela Alcain | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Optimizely Content Cloud

Overall Satisfaction with Optimizely Content Management System

We utilize Optimizely CMS to create and manage both office and school websites. We have around 300 sites we manage in our organization. By being able to create and edit content quickly it allows us to be proactive in getting information to our students, families and staff members. We are also able to manage official documentation and share images and other content with all of our web editors which is a very nice feature. It allows our content to remain cleaner and more up-to-date.
  • Content sharing
  • Drag and drop for ease of editing
  • Drag and drop for new assets (pictures and files)
  • There should be a search option in the Projects list. Very necessary for people managing so many sites
  • There could be more reminders about picture dimensions.
  • More of a breadcrumb trail in the search boxes for assets and pages so it is easier to identify the source of the content since so many pages have the same name.
  • Adding at least a partial breadcrumb trail in the project overview area with the file name would be helpful.
  • Changing projects does not always work even though it looks correct. Users who change projects a lot can edit up putting tasks in the wrong project.
  • The preview defaults to the last published draft for school sites now vs the draft. Doesn't really make sense to not automatically be able to preview the draft of a page.
  • Our school leaders and editors seem very happy with the cleaner look and usability
  • Content is updated more often to reach our large audience
  • Since the system is quite different than our previous platform it requires training sessions and training documentation content. We are in the process of creating videos to help users but it is difficult to complete them all while managing and migrating so many sites.
The Opti CMS is pretty easy to use once you get used to it. Setting up the experience editor takes some time and difficult to follow and do in a group setting. We found working one on one or in smaller groups works better.
I am newer to the web team. We have had the system for about 2 years now I think. We are still in the process of migrating our school sites because we have so many. We do work one on one with school or office based editors, have team meetings and training sessions, and tickets to take care of at the same time though. When I started a little over 6 months ago we only had about 5% of our schools migrated. I believe we are closer to 70% now with a goal of being completed in the next few weeks. The support and training sessions we provide along with creating training content takes a good amount of time, which has delayed migration.
I have previously used Ektron CMS for about 12 years or more. It was much harder to create good looking sites and manage content and assets. Not intuitive at all. Opti is so much easier to use and create professional looking sites. With so many different editors having templates will keep our sites looking clean as there was so much variability in our old platform. Since 80% of our audience is using mobile devices the sites look much nicer on those compared to the other system.

Do you think Optimizely Content Management System delivers good value for the price?

Yes

Are you happy with Optimizely Content Management System's feature set?

Yes

Did Optimizely Content Management System live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Optimizely Content Management System go as expected?

No

Would you buy Optimizely Content Management System again?

Yes

Adobe PhotoShop, Microsoft Office 2016 (discontinued)
I particularly like the drag and drop feature for content use and page building. Utilizing that with the Recent gadget makes it very easy to build pages with already created content. Since many of our school based editors are full time teachers making editing much easier will help them a lot. The Opti platform being in one page verses the pop-up pages in the old Ektron CMS makes it much easier as well. I would give the platform a 10 except sometimes when I switch projects it looks correct but does not actually change. Also instead of giving me a "you are signed out" message sometimes it just seems to stop working. When I manually sign out and back in again it starts working correctly again. This is less of an issue for our school based editors but since I edit pages all day and have selected that I should stay signed in not sure why this happens. It could possibly be due to Google Chrome caching.

Optimizely Content Management System Feature Ratings

WYSIWYG editor
Not Rated
Code quality / cleanliness
10
Admin section
10
Page templates
10
Library of website themes
10
Mobile optimization / responsive design
10
Publishing workflow
9
Form generator
Not Rated
Content taxonomy
9
SEO support
10
Bulk management
10
Availability / breadth of extensions
Not Rated
Community / comment management
Not Rated
API
10
Internationalization / multi-language
10
Role-based user permissions
10