Optimizely Content Cloud

Optimizely Content Cloud

Top Rated
About TrustRadius Scoring
Score 8.6 out of 100
Top Rated
Optimizely Content Cloud

Overview

Recent Reviews

Easy to Use!

8 out of 10
September 23, 2021
Our marketing and digital delivery teams use it to manage our business's two websites. It addresses our content storage use by allowing us …
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A Solid Enterprise-Grade CMS

8 out of 10
September 22, 2021
Optimizely Content Cloud is being used to manage several websites across the company's digital estate. It provides an excellent content …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (40)
    8.8
    88%
  • WYSIWYG editor (40)
    8.0
    80%
  • Code quality / cleanliness (39)
    7.8
    78%
  • Admin section (40)
    7.8
    78%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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What is Optimizely Content Cloud?

Optimizely combines a creative experience with artificial intelligence to personalize and orchestrate customer journeys. Optimizely Content Cloud hosts a content management system with AI-driven personalization that enables the user to deliver individualized content to each visitor. The solution…

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

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Umbraco CMS is an Open Source ASP.NET CMS boasting over 500,000 active installs worldwide. The source code is free and available under the MIT License, so it can be downloaded for free. Umbraco is based on C#, JavaScript, and Razor with MVC and Visual Studio supported. The CMS is designed to…

What is Wix?

Wix is a free, hosted website builder, designed to be user-friendly and customizable without requiring coding from the user. It is well-known for its eCommerce solution, which allows users to build an online store.

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Features Scorecard

Security

8.8
88%

Platform & Infrastructure

7.3
73%

Web Content Creation

7.0
70%

Web Content Management

6.8
68%
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Product Details

What is Optimizely Content Cloud?

Optimizely combines a creative experience with artificial intelligence to personalize and orchestrate customer journeys. Optimizely Content Cloud hosts a content management system with AI-driven personalization that enables the user to deliver individualized content to each visitor. The solution helps define creative recommendations, artificial intelligence, assisted segmentation and contextual data personalize experiences can be created with minimal effort. The vendor states its results are a higher ROI, quicker conversions, improved lead generation, and better customer service.

Optimizely Content Cloud Features

Web Content Creation Features

  • Supported: WYSIWYG editor
  • Supported: Code quality / cleanliness
  • Supported: Content versioning
  • Supported: Admin section
  • Supported: Page templates
  • Supported: Library of website themes
  • Supported: Mobile optimization / responsive design
  • Supported: Publishing workflow
  • Supported: Form generator
  • Supported: Content scheduling

Web Content Management Features

  • Supported: Internal content search
  • Supported: Content taxonomy
  • Supported: SEO support
  • Supported: Browser compatibility
  • Supported: Bulk management
  • Supported: Page caching
  • Supported: Availability / breadth of extensions
  • Supported: Built-in e-commerce / shopping cart
  • Supported: E-commerce / shopping cart extension
  • Supported: Community / comment management
  • Supported: Import / export
  • Supported: Website analytics

Platform & Infrastructure Features

  • Supported: API
  • Supported: Internationalization / multi-language

Security Features

  • Supported: Role-based user permissions
  • Supported: Multi-factor authentication
  • Supported: User-level audit trail
  • Supported: Version history
  • Supported: Simple roll-back capabilities

CMS programming language or framework Features

  • Supported: .NET

Additional Features

  • Supported: Intelligent autocomplete - suggests common search terms and promotes search terms that give higher conversion rates without manual involvement
  • Supported: Advanced language technology and behavioral tracking - finds all content in any source: pages, blocks, products, people and documents – to deliver relevant search results
  • Supported: Sophisticated faceting - lets the visitor drill down into search results

Optimizely Content Cloud Screenshots

Screenshot of With our personalization manager, you can tailor content for your visitors and present contextualized information that is relevant to their demographics, purchase history, interests and the ways in which they interact with your content.Screenshot of With our preview mode, you can easily optimize content layout and display for all devices. With on-page editing in each device view, you will create the best possible experience for all visitors.

Optimizely Content Cloud Video

Optimizely Content Cloud Downloadables

Optimizely Content Cloud Integrations

Optimizely Content Cloud Competitors

Optimizely Content Cloud Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)62%
Enterprises (more than 500 employees)38%

Optimizely Content Cloud Technical Details

Deployment TypesOn-premise, SaaS
Operating SystemsWindows
Mobile ApplicationNo

Frequently Asked Questions

Sitecore Experience Manager, Adobe Experience Manager, and Progress Sitefinity are common alternatives for Optimizely Content Cloud.

Reviewers rate Role-based user permissions highest, with a score of 8.8.

The most common users of Optimizely Content Cloud are from Enterprises (1,001+ employees) and the Information Technology & Services industry.
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Comparisons

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Reviews

(1-25 of 63)
Companies can't remove reviews or game the system. Here's why
John Walsh | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • It is definitely efficient with the ability to put together content instantly based on templates, and without development or deployment.
  • It has the ability to connect to other systems to fetch or push data.
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • It provides high-quality technology.
  • In my opinion, its poor support and service continue to dog us. For example, our consultant (a certified Epi partner) requested support with a database issue during our upgrade, and it took weeks to get help.
Brady Adams | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Episerver/Optimizely's CMS allows us to make edits to the website in real-time and publish content immediately. There is no downtime for changes to go into effect, whether it's updating admin settings or producing webpage content.
  • Our workflow as a Web Content team is manageable because we are able to provide quick turnaround times when there are time-sensitive requests. The publishing settings allow us to schedule out content to publish ahead of time, or we can route changes to go into effect immediately. This has a huge impact on providing great customer support within our organization.
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Role permissions and approvals are extremely intuitive and easy to implement and saves hours of time.
  • The api integration settings page is extremely easy to use and generally saves an hour of time every time it needs to be used.
  • Creating new customers is quick and easy and not only saves time but also adds to potential sales dollars by getting customers up and running quicker.
Joonas Tammisto | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • With Episerver and in-river integration, our new product launch can be done in hours, not in days (and nights).
  • We have built our whole b2b offer platform integrated to Episerver, saving time for our sales peoples.
  • We can provide sales materials and product data, intranet, and offer/order system from one place to our internal customers.
Pär Wissmark | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
Review Source
  • The freedom in Episerver and the creativity developed by the partners generates great solutions
  • Episerver can be modified almost in any way that the customer demands
  • There could be more standard functionality in the base product. All websites should support accessibility, SEO, rewrites etc. At the moment its up to the partner to solve this.
Sean Haddy | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Improved our ability to scale out in high demand times
  • Allowed for further functionality development within our web application
  • Improved reliability of our offering to customers
  • Allowed us to move beyond our old system limitations
  • Holds better flexibility to continue growth in our industry
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