Optimizely Content Marketing Platform Review
November 03, 2023
Optimizely Content Marketing Platform Review
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Optimizely Content Marketing Platform
We use Optimizely Content Marketing Platform to coordinate with our global colleagues for the editing & approval process for our social content, written articles, and web pages. Additionally, we utilize the calendar feature to have a holistic view of the different marketing initiatives and when they are scheduled to go live. Since we work in different time zones and all utilize different programs/software, Optimizely Content Marketing Platform gives us a central location to view the above information.
- Approvals Workflow
- Social Media Content Scheduling
- Quick communication with Employees
- User interface
- User experience
- Cut down on time spent in approvals process
- View data and analytics to make informed decisions & optimizations with future content
- Clear understanding of open projects and their status
Optimizely Content Marketing Platform allows our teams to view the macro and micro of ongoing marketing campaigns and other marketing efforts. It allows you easy access to see where you are needed for a certain step of work and allows our global team to work in different time zones more efficiently.
Do you think Optimizely Content Marketing Platform delivers good value for the price?
Not sure
Are you happy with Optimizely Content Marketing Platform's feature set?
Yes
Did Optimizely Content Marketing Platform live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Optimizely Content Marketing Platform go as expected?
I wasn't involved with the implementation phase
Would you buy Optimizely Content Marketing Platform again?
Yes