Great way to engage with our Merchants.
February 19, 2024
Great way to engage with our Merchants.
Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Marketing Cloud Personalization
- Marketing Cloud Engagement
- Marketing Cloud Intelligence
Overall Satisfaction with Salesforce Marketing Cloud
We use it to create one off emails, automation process and triggered email we send to our Merchants. I find the tool very useful, self-explanatory, allowing me to achieve a lot with automation. The integration with Salesforce makes it even more useful for us as we use Salesforce as our CRM. So, being able to connect data to our emails that way is very handy. We also find support very responsive which is great when we have an immediate question.
- Email automations.
- Audience building.
- Journey building.
- Email template creations.
- HTML modules integrations.
- More contextual tooltips.
- More reporting directly from emails.
- More streamlined approach to our Merchant lifecycle.
- More efficient email creation.
It's not something we currently use as we have tailored audience creation based on what we need, and from creating SQL jobs and Salesforce audiences.
I used other tools and Salesforce MArketing Cloud is the tool I find the easiest to use, and its interface helps me the most to achieve what I need.
Do you think Salesforce Marketing Cloud delivers good value for the price?
Not sure
Are you happy with Salesforce Marketing Cloud's feature set?
Yes
Did Salesforce Marketing Cloud live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Salesforce Marketing Cloud go as expected?
I wasn't involved with the implementation phase
Would you buy Salesforce Marketing Cloud again?
Yes