Khoros is a great tool with super attentive support and people.
Updated February 22, 2018

Khoros is a great tool with super attentive support and people.

Chloe McCloskey | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Conversations
  • Intelligence

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

Khoros is being used by our social media content team and our social care team. It allows us to talk to customers in real-time and measure/learn from our work. It also allows us to publish content directly from Opal, our content planning tool. We also use it to track conversations with customers to ensure we are delivering a seamless service.
  • The UX is clean and easy to adopt.
  • The team at Khoros are extremely proactive and super keen on ensuring you're getting the most from the platform.
  • Although unlikely, it would be good if it could pull in the data from the social networks in real-time ;)
It's in the top 5 concerns.
Yes, it's helped us completely initiate and maintain our social care department.
It has allowed us to move social customer care into the marketing team by giving them a tool through which they can thrive.
We integrated Khoros with our enterprise Bit.ly account as well as with Opal, our content planning, and calendaring tool. The integration saves us lots of time/resources in pushing content live at scale.
We looked at four or five others during our audit and Khoros just had that Goldilocks effect. It was the right price, had the right scalability, and the functionality we required. The amazing support team and great events were added bonuses we were not expecting.
We found the network and events to be particularly awesome. The webinars were extremely useful and informative and the Smart Social event in London was fantastic! We learned a lot and met some great people. Can't wait for the next one.
I think Khoros is better suited to the larger organization. Probably not the tool for start-ups with fewer community managers/support agents, and/or fewer channels.

Khoros Marketing Feature Ratings

Boolean keyword searches
9
Filtering out noise/spam
8
Sentiment analysis
9
Broad channel coverage
8
Content planning and scheduling
Not Rated
Audience targeting
Not Rated
Workflow management
9
Automated routing and prioritization
10
Customer interaction histories
10
Bulk actions
9
Lead generation
Not Rated
Content marketing
8
Campaigns and promotions
9
Twitter
9
Facebook
7
LinkedIn
Not Rated
Google+
Not Rated
Instagram
7
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
8
Real-time tracking
7
Competitor analysis
8
Role-based user permissions & privileges
9
Mobile access
7