Item: Sprinklr Social
Rating: 8
Author: Aditya Gollakota

Use Cases and Deployment Scope

Sprinklr Modern Engagement is being used by the social media teams at Deloitte Digital on consulting projects for various clients and their respective use cases. It helps to have a robust and scalable platform to manage all social media accounts from one place.

Pros and Cons

Custom queues
Lists and filtering
Macros and automation
Rule engine

API access to platforms
Facebook comments/shares
LinkedIn inbound engagements
Instagram inbound engagements

Users and Roles

20 - They represent people all the way from analyst, to consultant, and on to architect.

Return on Investment

Workflow automation to save time.
Asset storage and content creation within the platform to save time and resources.

Support Rating

Timely response from Sprinklr support in case of any platform issues.

Alternatives Considered

Sprout Social and Meltwater Media Intelligence Platform

Sprinklr has all the features and more integrated into one platform and with API access to all platforms and superior data visualization. Sprinklr is the best tool for enterprise-level clients.

Likelihood to Recommend

Sprinklr Modern Engagement is well suited for large enterprises that require management of multiple social accounts (can even number into the 100s) that allows unified management at scale. Rolling out social/content marketing campaigns becomes very easy when using Sprinklr. It is also well suited for timely product launches that require publishing at a single time across multiple accounts.

Sprinklr is the best enterprise level social management platform

Modules Used

Overall Satisfaction with Sprinklr Modern Engagement (formerly Social + Messaging Suite)