SugarSync - good technology with dishonest business practices
January 06, 2017

SugarSync - good technology with dishonest business practices

Anonymous | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User

Overall Satisfaction with SugarSync

I have used SugarSync to keep data in sync between my mobile devices and my work laptop.
  • Excellent transfer speed.
  • Able to synchronize multiple disjoint folders.
  • Excellent retention of deleted files. They can be restored by using their web interface.
  • SugarSync has dishonest business practices. They make it extremely difficult for an exiting customer to cancel their account; this leads to yearly charges for unused services (similar to the old ColumbiaHouse practices).
  • The prices for their product is high.
  • I cannot quantify the ROI for this product. It is just a commodity technology now...
SugarSync has the capability of synchronizing various directories, while some of their most popular competitors don't. However, this differentiator is not sufficient to retain the customers in a market of hyper-competition, as they are not adjusting to decreasing pricing market tendency (increasing value). The only tool they have against the competition is taking their customers prisoners to avoid their migration to the competing technologies.
SugarSync is a great technology, but their dishonest business practices and weak marketing inhibited their market development to the product's real potential. Now, it is too late for them; there are many great products on the market at better prices and with greater respect towards their existing or prospective customers. It does not matter how great their product is when there are many competitors doing the same thing but with better prices and providing better services.

SugarSync Feature Ratings

Video files
Audio files
Document collaboration
Access control
File search
Device sync
File organization
Device management
Storage Reports