Item: unbounce
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

We used this tool to give the marketing team an easy way to create landing pages and pop-ups without the involvement of code or entering the CMS. It was implemented in 14 sites rather easily and worked as expected and the GUI is simple and very intuitive to use which made the marketing team handle the tool flawlessly.

Pros and Cons

Landing pages
A/B testing
Launing Fast

More ways of implementing
More complex rules
Pricing methodology

Most Important Features

Pop ups
Ease of use
Flexibility

Return on Investment

Lead increase
Easy and pretty pages
On and off in a minute.

Alternatives Considered

Mailchimp

It is clearly a more powerful than Mailchimp for landings and pop-ups. We were limited with what we could do with Mailchimp and this tool is just laser focused on getting landings and pop up done easily and effectively. From templates, designs, improvement and scripts it does all well and easy.

Key Insights

Do you think unbounce delivers good value for the price?

Not sure

Are you happy with unbounce's feature set?

Yes

Did unbounce live up to sales and marketing promises?

Yes

Did implementation of unbounce go as expected?

Yes

Would you buy unbounce again?

Yes

Other Software Used

Mailchimp, Adobe Commerce (Magento Commerce), ZeroBounce

Likelihood to Recommend

We got up and running in a day.
The implementation was a breeze thru Google Tag Manager although I would have preferred a more robust method to implement it. After the implementation we were up and running in minutes and the Marketing team was modifying layouts and creating pages by the end of the day. It was that simple.

Great tool for landing and pop-ups

Software Version

Overall Satisfaction with unbounce