VanillaSoft - love the product, love the company
Updated February 13, 2020
VanillaSoft - love the product, love the company
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with VanillaSoft
We have used VanillaSoft across the entire organization for ten years. It enables us to hire the best employees; monitor marketing campaigns in real time; address marketing issues; and give invaluable feedback to our clients, which enables them to continuously improve campaigns and/or address problems that arise. These campaigns are typically customer events - lunch 'n learns, trade-shows, webinars, meet and greet, and training sessions, to name a few for high tech companies. These campaigns are typically performed in conjunction with an account based marketing approach. Prospects are very targeted upper-level decision makers. VanillaSoft allows us to reach these prospects in a very targeted manner. By using VanillaSoft we achieve a higher level of customer response, which translates to more customer engagement, which in turn generates more sales.
We have found that the ability of VanillaSoft to send a personalized e-mail just before making a personalized phone call gives us a distinctive edge over other telemarketing firms. We get comparable results by leaving a personalized voice message as talking with a live person. These messages drive people to open/review the e-mails which otherwise would save languished in the IN box of a prospect.
- Our employees love it - very user friendly, easy to grasp, very little down time to learn it. They feel very confident immediately.
- Great technical support - I can get solutions to customer problems that make our company look more responsive to our clients. Our clients appreciate our solving their problems immediately.
- Because of the real time analytics - we can address immediate issues with marketing campaigns to make our client's personnel look great to their superiors.
- Because of all the functionality - we can provide a turnkey approach from a small company with big company capabilities.
- Would love to see a mobile app - so that I can monitor ongoing campaigns on the go. Periodically questions arise that need my immediate attention - would be nice to pull up the dash board to see what is going on real time from my phone.
- Been very positive - given us the capability to compete with larger firms by offering the similar functionality at a competitive price.
- Allows us to give great feedback to our clients, which in turn allows us to make recommendations or changes real time to impact the success of their sales and marketing campaigns.
- Clients love having the personal responsiveness they get from a smaller firm at a competitive price, versus a larger firm. Feel like we are always working to make them more successful.
Honestly we haven't looked or reviewed any of VanillaSoft's competitors - we have been so pleased with our overall relationship with them. Even though we are a small company - they always have made us feel like we matter and been very responsive to any issues with customers that we have brought to them. We have enjoyed an excellent relationship with VanillaSoft - we have always felt they valued our business and have gone over above to ensure that issues were resolved so that we could add continued value to our clients. This has allowed us to expand our business with existing customers and get additional business from recommendations from with clients!
Do you think VanillaSoft delivers good value for the price?
Yes
Are you happy with VanillaSoft's feature set?
Yes
Did VanillaSoft live up to sales and marketing promises?
Yes
Did implementation of VanillaSoft go as expected?
Yes
Would you buy VanillaSoft again?
Yes
VanillaSoft Feature Ratings
Using VanillaSoft
3 - Telemarketers
- Provide telemarketing support for our client's sales and marketing teams
- Drive registrations to customer events such as webinars, trade shows or customer events
- Identify market segments that sales/marketing teams need to drill down on
- Give feedback regarding why or why not prospects are responding to marketing
VanillaSoft Implementation
- Implemented in-house
Change management was minimal
- Just understanding the full capabilities of VanillaSoft
VanillaSoft Training
VanillaSoft Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Yes - We have paid for additional support - it was worth every penny. Truly helped our client and cemented our client relationship as a vendor who could be trusted and valued our relationship with our client. Enhanced our services as we able to continue to solve our client's problems which they appreciated from a small company! Impressed with our capabilities!
Yes - About eight years ago we had problem with loading large e-mails - developed a work around with the VanillaSoft team for that particular project. The VanillaSoft team then addressed the problem so that we could utilize larger e-mails - never again had the problem - can send any size e-mail!
The VanillaSoft team has provided exceptional support numerous times - always ready to help! One time we had issues with an e-mail our client develop - the VanillaSoft team redid the e-mail so that it could be delivered looking professional to get the results our client was trying to achieve and literally saved the campaign! Another time - the e-mail that the client wanted to send was too large to be loaded so working with the VanillaSoft team helped us create a work around to save the campaign and then addressed the situation so that it was resolved permanently.
Using VanillaSoft
| Pros | Cons |
|---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Dashboard - easy to use - see at a glance what is going on with my team and drill down for more details
- Telemarketers love the simplicity, easy to get up to speed and feel very confident in using it