Overall Satisfaction with VWO
We use VWO for A/B testing, visitor analysis and optimization for our artist's sites and stores.
- An inexpensive product allows small teams with limited budgets support the business with A/B testing, which is considered by some as a nice to have.
- Very easy to deploy and use.
- Visitor analysis tools give us more options for qualitative analysis.
- I think some of the automated reporting could be more intuitive.
- We have been able to test and optimize conversion on our sites, leading to a higher completion of forms and checkouts.
- We've been able to educate the business on best practices.
VWO was our ultimate choice because we of the affordability. It also fell more in line with our use case of testing and not necessary for full personalization.