Item: WooCommerce
Rating: 10
Author: Igor Neumann

Overall Satisfaction with WooCommerce

Use Cases and Deployment Scope

We currently use WooCommerce, with sales disabled, as a product portfolio and information provider at our website. Our clients need to ask for a quote in order to buy it but we do plan to activate the e-commerce function in the near future. Our website is currently in 9 different languages and we offer our products in more than 90 countries.

Pros and Cons

Pros

Quick and easy e-commerce website for companies of any size.
Scalability and integration, being part of WordPress make adding new functions to your page a breeze.
Easy integration with translation plugins, making a multi-language website easy to build.

Cons

Some updates break the multilingual website, its necessary to rebuild permalinks after each major update.
Speed, when having many categories/products your performance can suffer.
Could include better multi-currency support out of the box.
We should be able to manually order taxonomies
Should include a way to hide prices and ask for a quote instead.

Return on Investment

Our page visits jumped from 4k to 80k.
Its very SEO friendly, with the correct plugins and updated frequently.
Combined with a multi-language plugin allows us to have all our languages centrally managed.

Alternatives Considered

Shopify

We chose WooCommerce over Shopify mainly for pricing, you can start using WooCommerce for free in just a few steps while Shopify will always have a subscription attached to it. That said, you will probably have to buy some plugins to add functionalities missing from the stock WooCommerce installation, but most of them are a 1-time payment.

Other Software Used

WordPress, cPanel, Adobe Illustrator CC

Likelihood to Recommend

Woocommerce is the current king of WordPress based e-commerce, with numerous plugins to add any missing functionality you may need. That said, we currently use it in a different way than planned as an electronic catalog where users need to ask for a quote instead of pure e-commerce as it is designed to work. That shows some of its shortcomings for this specific use that we need to solve using 3rd party plugins to order taxonomies, hide prices, make clients ask for a quote, or to enable composite products.

WooCommerce Feature Ratings

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The king of Wordpress-based e-commerce