What users are saying about
25 Ratings
25 Ratings
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Score 6.5 out of 101
2 Ratings
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Score 8.8 out of 101

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Likelihood to Recommend

Acquisio

Acquisio is ideal for marketing agencies, especially those that focus on serving a specific market. If your Agency has access to client data, depending on the data, Acquisio's software could be a powerful way to deliver that data in the form of online ads. Acquisio might be too powerful for a small business looking to manage campaigns in-house.
David Meindl profile photo

Epom Ad Server

I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage
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Pros

  • Easy to create reports for digital campaigns
  • Easy to make bulk changes to paid search campaigns
  • Easy to ensure consistency of paid search campaigns across Google and Bing
  • Ability to automate reports and email them to specific users on a scheduled basis
  • Bid and budget automation for paid search campaigns is successful at hitting CPA targets
Ben Hopper | Digital Marketing Specialist profile photo
  • The great advantages of this ad server are its multi-platform capabilities. Epom saves your time, enabling you to work with different platforms within one account.
  • Epom supports all major ad formats, so there are plenty of options to choose from.
  • Combined analytics. Epom delivers data in real time, so you can optimize your campaigns accordingly.
  • Easy integration with their own ad network with decent CPM rates.
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Cons

  • Little support for social management, although some of this is coming soon.
  • Integration with outside platforms for reporting can be a challenge. We struggled to get accurate call tracking data into the platform.
  • Missing some features like labels that we use frequently.
Melissa Mackey profile photo
  • Antiquated user interface. It definitely could be more user-friendly.
  • Epom Ad Server support does not have a ticket system. Support must be contacted directly.
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Likelihood to Renew

Acquisio5.4
Based on 6 answers
I think the platform, with the latest release updates has a lot of great potential. The main decision, currently, is price and how that gets passed on to our clients. There has to be a conscious decision made on platform cost vs client spend and overall budget vs revenue.
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Epom Ad Server9.0
Based on 1 answer
A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.
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Usability

Acquisio6.0
Based on 2 answers
The updates they have recently made have been time consuming to keep up with
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No answers yet
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Support

Acquisio8.2
Based on 3 answers
My experience with Acquisio is a tale of two situations. We had a customer service rep named Jeannie who was supernaturally gifted at anticipating and solving our issues. Her response time was so fast it felt like she was responding before I even hit SEND on our emails. Jeannie was deservedly promoted and support has been a little slower and we have had to make multiple requests to get answers since.
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No score
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Implementation

Acquisio8.0
Based on 2 answers
I was not part of the initial implementation
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No score
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Alternatives Considered

Doubleclick
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No answers on this topic

Return on Investment

  • We were able to view all campaigns in one place.
  • Centralized campaign performance and aligned different channel ad deployment, such as emails with display or PPC.
  • Eliminated huge amount of manual work, and saved time.
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  • Besides its multiplatform capabilities, Epom is a highly reliable platform that offers a great level of protection against a system crash.
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Screenshots

Pricing Details

Acquisio

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Epom Ad Server

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details