What users are saying about
5 Ratings

Drift

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35 Ratings
5 Ratings
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Score 8 out of 101

Drift

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35 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.4 out of 101

Add comparison

Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman profile photo

Drift

Lead gen, connecting with reps and site navigation are all easy to figure out on while using Drift. The price point makes it affordable to make a site visitors first interaction a memorable one. It can be a little clunky with large sites and keyword targeting. I recommend using buttons instead of keywords to forward the talk track.
Mike Thompson profile photo

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
Drift
Identification of new leads
AdDataExpress
9.1
Drift
List quality
AdDataExpress
6.4
Drift
Ideal customer targeting
AdDataExpress
5.5
Drift
Load time/data access
AdDataExpress
5.5
Drift

Sales Intelligence Data Standards

AdDataExpress
7.3
Drift
Contact information
AdDataExpress
7.3
Drift
Company information
AdDataExpress
7.3
Drift
Industry information
AdDataExpress
7.3
Drift

Data Augmentation & Lead Qualification

AdDataExpress
4.1
Drift
Lead qualification process
AdDataExpress
6.4
Drift
Salesforce integration
AdDataExpress
2.7
Drift
Company/business profiles
AdDataExpress
5.5
Drift
Data hygiene
AdDataExpress
2.7
Drift
Automatic data refresh
AdDataExpress
3.6
Drift
Filters and segmentation
AdDataExpress
3.6
Drift

Pros

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo
  • Excellent customer support. All of our issues have typically been resolved within 24 hours. They never dodge tough questions, but rather work with you to confront the issue.
  • Its UI is simple to grasp, and makes building talk tracks easy.
Mike Thompson profile photo

Cons

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo
  • Campaign members status updates based on a variety of chat circumstances
  • Better web engagement metrics to drill down on certain behavioral indicators
  • Need for regional user groups to talk shop with other users
Matthew Dilworth profile photo

Alternatives Considered

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo
Evaluated Intercom. At the time Drift was more feature rich and suitable for use as a marketing tool.
Matthew Dilworth profile photo

Return on Investment

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo
  • We have connected with a few people using Drift. Nothing has been ideal yet but we've only used it for two months.
  • It's great if you need something that is easy to do from where ever you are. The phone application allowed me to garner some valued leads.
  • It has taught us that our keywords are wrong on Google AdWords.
Dan Sherman profile photo

Pricing Details

AdDataExpress

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Drift

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details