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5 Ratings
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5 Ratings
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Score 6.9 out of 101
20 Ratings
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Score 7.8 out of 101

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Likelihood to Recommend

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It allows S2S integration. It's the appropriate choice out of all mobile app tracking software as it is very flexible, shows very accurate data, is easy to learn how to use the dashboards, and offers the option to create tailored audiences. It's not so well structured when it comes to reporting, as its dashboard doesn't allow downloading data in bulk by adding different filters.
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SAP Roambi

Getting Roambi up to speed in your company certainly is a quick win. After just a few days, several of our reports were mobilized, interactive and automatically updated. Building Roambi reports is not hard to do; the intuitive interface allows virtually any type of user to create his or her own reports.
Timothy Vermeiren profile photo

Pros

  • Tracking installs on mobile app campaigns on Android or iOS, as well as UAC campaigns.
  • Tracking in-app actions on our mobile campaigns.
  • Showing more accurate numbers, since it counts pure installs from new users only without counting re-installs,
  • Counts installs only after first opening of the app, while Google and Apple count also downloads even if the app doesn't get installed or opened after.
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  • Mobilization of reports; after all it primarily remains a mobile reporting solution.
  • Previous investments in reporting solutions remain valued. Roambi acts as an additional layer on top of your existing infrastructure, leveraging existing reports in a first phase. Then, you can start collecting data for new reports you might design.
  • The added interactivity and intuitivity drives people to use the reports more frequently and more efficiently. Now, when common business questions need answers, Roambi is usually able to provide answers in seconds.
Timothy Vermeiren profile photo

Cons

  • The reporting dashboard is not very easy to navigate, it doesn't offer enough options.
  • You can't download granular level data for all channels at once. Adding this as an option would save a lot of time when analyzing the performance and doing reporting.
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  • These reports were designed specifically for mobile devices, however a frequent request that we are unable to fulfill is that clients would like to share the complete functionality of these reports with someone via an internet-based report. We can take a screenshot that can be put into a presentation, we can e-mail a link to the report to view on another iOS device, but it cannot be shared with someone on a desktop or laptop. Roambi does provide something to be viewed, but it is based a narrow, iPhone view which can only be used for certain reports.
  • Roambi currently only works on iOS devices. There are plans for Android and Windows Mobile versions, however those are not yet available.
Len Bartlett, MBA profile photo

Likelihood to Renew

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SAP Roambi7.5
Based on 12 answers
The only reason we would not renew is if there is something out there that is less expensive that is cross-platform for mobile devices. Our clients are no longer exclusively using iOS, so in order to keep their business, we need to change with them.
Len Bartlett, MBA profile photo

Usability

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SAP Roambi8.0
Based on 1 answer
VERY easy to use. Only limited by how the graphs and data is initially set up.
Sean Chou profile photo

Alternatives Considered

Kochava is the most popular one and has a better dashboard, offering many options for visualizing data. Adjust has a poor dashboard in comparison to Kochava, but offers easier integration with SDK and is cheaper. I don't think adjust shares device IDs, though. Its attribution is very accurate and offers very good solutions for fraud prevention
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We know the Mobile BI capabilities from Cognos, SAP BusinessObjects, Microstrategy, and Qlik. It can be used as a mobile access bracket to multiple BI content.
Waldemar Kalisch profile photo

Return on Investment

  • It had positive impact because it allows tracking data without sharing it with Google
  • It's easy to integrate with all channels and many platforms, such as AdWords, Facebook, Twitter, etc.
  • By creating audiences, we've targeted most valuable users to the business
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  • Not applicable
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Pricing Details

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General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
adjust Editions & Modules
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Additional Pricing Details

SAP Roambi

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
SAP Roambi Editions & Modules
SAP Roambi
Edition
Starter
$101
Business
$391
Enterprise
$591
1. per user per month
Additional Pricing Details