What users are saying about
16 Ratings
3 Ratings
16 Ratings
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Score 7.3 out of 101
3 Ratings
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Score 8 out of 101

Likelihood to Recommend

Allocadia

In my opinion, no software exists that is perfect for 100% of organizations. However, Allocadia is industry neutral and works for 2 marketers or 2000 marketers...it's very scalable in terms of functionality and infrastructure.
Brian Brownrigg profile photo

Frontify

It depends on what the colleagues needs are. I think it is GREAT for visual brand management, but it does not (or I have not noticed) have the ability to really have brand descriptions and verbiage of different length (50, 100, 250 words, etc) or other written instructions for how to write, who should have a voice, how social media is handled, etc.
Shelle Pourmanafzadehardabili profile photo

Pros

Allocadia

  • Allocadia's customer support not just in the setup but as we continue to use it is fantastic. They are fast and very, very helpful.
  • Allocadia was set up to provide my company with as many solutions as possible. We are also given the opportunity to continue to manipulate it within the confines of the structure to make it an even better tool for our department.
No photo available

Frontify

  • It manages the visual aspects of a brand very well.
  • It is easy to use and update.
  • It converts the colors from hex to rgb and cmyk seamlessly.
  • It has a nice user interface.
Shelle Pourmanafzadehardabili profile photo

Cons

Allocadia

  • The drag and drop feature can be a little finicky on the budgets tab. You have to have just the right touch to get something to nest properly.
  • There is a strange glitch sometimes when selecting a vendor in the actuals tab: No matter how many times I'll select a certain vendor from the drop down, it will somehow choose a random different one.
  • It would be cool if the amounts entered into the PO panel could automatically total up and populate the forecast field.
No photo available

Frontify

  • I believe having an agency option would be great so that one could manage and build multiple brands for multiple clients.
  • Having sections for voice and personality would be great.
  • The ability to export a brand document to a .PDF to share with partners.
Shelle Pourmanafzadehardabili profile photo

Likelihood to Renew

Allocadia

Allocadia 6.4
Based on 5 answers
This has and will become something that we require going forward, almost a table-stakes tool.
No photo available

Frontify

Frontify 10.0
Based on 1 answer
Frontify is very easy to use and makes updating information a breeze. Frontify acts a central location to house assets and information for easy sharing. You can plug and play information and even white label the guide if desired
Stefanie Cash profile photo

Usability

Allocadia

Allocadia 8.2
Based on 1 answer
Easy to use and allows you to track just about anything that's important to your business
Amanda Lomas profile photo

Frontify

No score
No answers yet
No answers on this topic

Alternatives Considered

Allocadia

This was the only software out there that performed this function for us, but they have continuously improved it.
No photo available

Frontify

OpenBrand.com is not quite as visually appealing as Frontify, but it would be worth investigating if you are looking for brand management. I frequently use them in combination with each other and have a more appealing pricing structure.
Shelle Pourmanafzadehardabili profile photo

Return on Investment

Allocadia

  • From an organization perspective, having our view of exact budgets has reduced errors signfiicantly.
No photo available

Frontify

  • For a highly visual brand with a small team, I believe the time saved and the tools offered would make the plus plan attractive. I do not know that I would recommend the larger plans to my clients.
Shelle Pourmanafzadehardabili profile photo

Pricing Details

Allocadia

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Additional Pricing Details

Frontify

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

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