Anteriad Marketing Cloud vs. Think ABM

Anteriad Marketing Cloud

Think ABM

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Anteriad Marketing Cloud	Score 9.7 out of 10	N/A	The True Influence Marketing Cloud™ brings demand generation and programmatic advertising campaigns into one integrated, real-time management platform powered by business contact data and purchase intent. The Marketing Cloud allows for Self-Service access or Managed Services partnerships across its demand-generation services: DATA SOLUTIONS Verified intent, demographic, and firmographic data feeds can be customized and fully integrated into the user's marketing technology…	N/A
Think ABM	Score 9.1 out of 10	N/A	Think ABM leverages Sales Nitro, their proprietary AI engine, to apply Intent data over their first-party data. Their USP is Pyschographics which comes in handy during the hand-offs. Sales Nitro provides key insights into the prospects' intent, interests, and psychographics. Enables to build personalized nurture campaigns or tailor one's outreach based on the buyer's personality and interests. Offerings- 1. Lead Gen 2. Media Campaigns 3. Event Registrations 4. Channel…	N/A

Pricing

Anteriad Marketing Cloud

Think ABM

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Anteriad Marketing Cloud	Think ABM
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

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More Pricing Information

Features

Anteriad Marketing Cloud

Think ABM

Sales Intelligence Data Standards

Comparison of Sales Intelligence Data Standards features of Product A and Product B
	Anteriad Marketing Cloud 10.0 1 Ratings 26% above category average	Think ABM - Ratings
Contact information	10.01 Ratings	00 Ratings
Company information	10.01 Ratings	00 Ratings
Industry information	10.01 Ratings	00 Ratings

Intent Data

Comparison of Intent Data features of Product A and Product B
	Anteriad Marketing Cloud 10.0 1 Ratings 27% above category average	Think ABM 8.6 1 Ratings 12% above category average
Web Personalization	10.01 Ratings	00 Ratings
3rd party intent signals	10.01 Ratings	9.11 Ratings
Downstream intent signals	10.01 Ratings	8.21 Ratings
Account identification	10.01 Ratings	00 Ratings
Buyer journey tracking	10.01 Ratings	00 Ratings
Revenue forecasts	10.01 Ratings	00 Ratings
Audience segmentation	10.01 Ratings	00 Ratings
Conversion optimization	10.01 Ratings	00 Ratings
Content Syndication	10.01 Ratings	00 Ratings

Best Alternatives
	Anteriad Marketing Cloud	Think ABM
Small Businesses	ZoomInfo Sales Score 8.1 out of 10	ZoomInfo Sales Score 8.1 out of 10
Medium-sized Companies	Qualified Score 9.6 out of 10	Qualified Score 9.6 out of 10
Enterprises	Demandbase One Score 8.3 out of 10	Demandbase One Score 8.3 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Anteriad Marketing Cloud	Think ABM
Likelihood to Recommend	10.0 (1 ratings)	9.1 (1 ratings)

User Testimonials
	Anteriad Marketing Cloud	Think ABM
Likelihood to Recommend	Anteriad (formerly True Influence) Anteriad Marketing Cloud is well suited when needing good quality leads and high performance. Incentivized Verified User Anonymous Read full review	Think ABM In the duration of our campaign, any requests that we made never received any pushback. Whether this was to change reporting types or creative material, Mark and Brian were able to get them implemented with ease. They made any changes swiftly and always kept a close eye on our campaign to ensure that our objectives were being met. We had weekly meetings to discuss campaign performance and they always had constructive suggestions to offer on how we can keep improving the campaign. Each meeting was very productive in discussing next steps - it was a breath of fresh air to have a team that was so knowledgeable about what they do, and truly wanted to help our campaign succeed. Verified User Anonymous Read full review
Pros	Anteriad (formerly True Influence) Generating leads Quality leads Excellent communication Incentivized Verified User Anonymous Read full review	Think ABM No answers on this topic
Cons	Anteriad (formerly True Influence) Creating previews quicker Incentivized Verified User Anonymous Read full review	Think ABM No answers on this topic
Alternatives Considered	Anteriad (formerly True Influence) Anteriad Marketing Cloud has great communication skills and has come back on many issues in a timely manner! This has helped push campaigns live quicker and see leads coming in faster. Incentivized Verified User Anonymous Read full review	Think ABM Compared with other vendors, the customer experience that you get with Think ABM is vastly different from other vendors. It's not a simple "plug and play" kind of campaign where you hear from the vendor at the end of the campaign, or at the end of every month where you get a report that just lists your CTR. Not only that, they curate their own TAL to go in tandem with your own list, so that you are able to reach your targeted accounts while increasing your exposure to other companies as well which is great from an awareness standpoint. Their offerings in awareness also consisted of native, display, video, and OTT/CTV - differing from just your traditional display/native options. These can also be paired with lead gen to fully optimize on your ROI. Verified User Anonymous Read full review
Return on Investment	Anteriad (formerly True Influence) Always positive ROI with Anteriad Marketing Cloud We trust that picking Anteriad Marketing Cloud has given us many benefits as a company Incentivized Verified User Anonymous Read full review	Think ABM No answers on this topic
ScreenShots	Anteriad Marketing Cloud Screenshots