Brand24 vs. Loomly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brand24
Score 9.0 out of 10
N/A
Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about a brand, its products, and competitors. It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites. Some of the key features…
$99
per month
Loomly
Score 8.8 out of 10
N/A
Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$0
up to 1 user
Pricing
Brand24Loomly
Editions & Modules
Individual
$99
per month 1 user
Team
$179
per month Unlimited users
Pro
$249
per month Unlimited users
Enterprise
$499
per month Unlimited users
Free
$0
up to 1 user
Enterprise
Contact Vendor
Enterprise
Custom
Offerings
Pricing Offerings
Brand24Loomly
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Brand24Loomly
Features
Brand24Loomly
Publishing
Comparison of Publishing features of Product A and Product B
Brand24
-
Ratings
Loomly
9.0
7 Ratings
11% above category average
Content planning and scheduling00 Ratings9.66 Ratings
Audience targeting00 Ratings7.97 Ratings
Content optimization00 Ratings9.06 Ratings
Workflow management00 Ratings9.57 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brand24
-
Ratings
Loomly
8.7
6 Ratings
7% above category average
Customer interaction histories00 Ratings8.84 Ratings
Bulk actions00 Ratings8.56 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brand24
-
Ratings
Loomly
8.2
7 Ratings
6% above category average
Content marketing00 Ratings9.66 Ratings
Paid media management00 Ratings7.03 Ratings
Campaigns and promotions00 Ratings8.02 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brand24
-
Ratings
Loomly
9.3
6 Ratings
11% above category average
Twitter00 Ratings9.55 Ratings
Facebook00 Ratings9.55 Ratings
LinkedIn00 Ratings9.86 Ratings
Google+00 Ratings8.12 Ratings
Instagram00 Ratings9.55 Ratings
Pinterest00 Ratings9.34 Ratings
YouTube00 Ratings9.03 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brand24
-
Ratings
Loomly
8.2
5 Ratings
6% above category average
Campaign success analytics00 Ratings8.74 Ratings
Real-time tracking00 Ratings7.85 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brand24
-
Ratings
Loomly
9.1
6 Ratings
14% above category average
Role-based user permissions & privileges00 Ratings9.35 Ratings
Mobile access00 Ratings8.96 Ratings
Best Alternatives
Brand24Loomly
Small Businesses
Yext
Yext
Score 8.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Yext
Yext
Score 8.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Yext
Yext
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brand24Loomly
Likelihood to Recommend
8.2
(9 ratings)
9.3
(7 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.6
(6 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Brand24Loomly
Likelihood to Recommend
Brand24
Brand24 is perfect for a company that wants to build up its social media presence. It's great to know when our organization is mentioned online so I can engage with other companies. I like the mobile app but if there was a way to be notified via phone with it that would make it even better.
Read full review
Loomly
I think for someone looking for a lower-cost social media management took, Loomly is the best I've found. It's pretty easy to use, and has a lot of tools that outshine the downsides of the platform. If you're looking for a pretty standard, easy to use, and aesthetically clean platform, I'd recommend Loomly. For more analytic tools, it's perhaps not for you.
Read full review
Pros
Brand24
  • The interface of Brand24 is extremely easy to use and easy to understand for beginnings or mid-level emoloyees
  • The results in Brand24 are organized clearly in buckets that you can either PDF or download the raw data
  • Brand24 looks at several social platforms rather than just 1 or 2, like some other tools are limited to
Read full review
Loomly
  • AI transcription of videos
  • Naming title of topic / outlining what the video is about
  • Saving and exporting video to send to co workers
  • Integrates well with other apps (teams, slack, etc)
Read full review
Cons
Brand24
  • The user interface was confusing. I had to reach out to support for help, and I'm a pretty tech-savvy person to begin with. Support resolved my issue.
Read full review
Loomly
  • It should make it easier to select more accounts at once while duplicating post
  • It should make it easier to edit on multiple accounts at the same time while duplicating
Read full review
Likelihood to Renew
Brand24
No answers on this topic
Loomly
These services that Loomly offers when integrating multiple social media platforms is invaluable. It makes this side of the business a breeze.
Read full review
Usability
Brand24
No answers on this topic
Loomly
I think it's a great for people at any level. It's straightforward and easy-to-use and once you set it up once, you're good to go
Read full review
Support Rating
Brand24
No answers on this topic
Loomly
The chat feature is 10/10
Read full review
Alternatives Considered
Brand24
I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.
Read full review
Loomly
I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
Read full review
Return on Investment
Brand24
  • Positive: We can respond to customers in a reasonably realistic timeframe.
  • Positive: We get updates from old content that has new activity.
Read full review
Loomly
  • Quicker scheduling times for clients.
  • Easy to pull social media analytics from one place instead of different platforms.
  • Can communicate with clients and colleagues in real time for editing purposes.
Read full review
ScreenShots

Brand24 Screenshots

Screenshot of the web-based dashboard that provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, and infographics. Brand24 can be used to measure key metrics around buzz and sentiment.Screenshot of Brand24 collecting real-time social data. It is designed to keep track of online conversations about a brand and its products.Screenshot of The analytics dashboard.Screenshot of Influencer tab.

Loomly Screenshots

Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View