Brandwatch vs. Social Data Intelligence SM2
Brandwatch vs. Social Data Intelligence SM2
Product | Rating | Most Used By | Product Summary | Starting Price |
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Brandwatch | Enterprise companies (1,001+ employees) | Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend. | $800 10k mentions | |
Social Data Intelligence SM2 | N/A | Social Data Intelligence is based on technology acquired with SM2, following its acquisition of Alterian in 2011. Alterian, in turn, had acquired the product from Techrigy in 2009. After SDL acquired Alterian, they divested Social Data Intelligence and SM2 in 2017. Social Data Intelligence (formerly SM2) was a listening platform that competed directly with Radian6 and Sysomos. It is used by both enterprises and PR/marketing agencies. | $400 per month |
Brandwatch | Social Data Intelligence SM2 | |||||||||||||||
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Editions & Modules |
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Offerings |
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Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Brandwatch | Social Data Intelligence SM2 | |
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Top Pros | ||
Top Cons |
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Brandwatch | Social Data Intelligence SM2 | |
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Small Businesses | Simplify360 Score 7.8 out of 10 | Simplify360 Score 7.8 out of 10 |
Medium-sized Companies | Mention Score 9.4 out of 10 | Mention Score 9.4 out of 10 |
Enterprises | Social Suite by Reputation.com Score 9.3 out of 10 | Social Suite by Reputation.com Score 9.3 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Brandwatch | Social Data Intelligence SM2 | |
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Likelihood to Recommend | 4.1 (65 ratings) | - (0 ratings) |
Likelihood to Renew | 10.0 (8 ratings) | - (0 ratings) |
Usability | 6.1 (7 ratings) | - (0 ratings) |
Performance | 7.0 (2 ratings) | - (0 ratings) |
Support Rating | 4.1 (13 ratings) | - (0 ratings) |
Online Training | 6.4 (1 ratings) | - (0 ratings) |
Implementation Rating | 9.1 (2 ratings) | - (0 ratings) |
Ease of integration | 5.0 (1 ratings) | - (0 ratings) |
Brandwatch | Social Data Intelligence SM2 | |
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Likelihood to Recommend | Cision | Social Data Intelligence No answers on this topic |
Pros | Cision | Social Data Intelligence No answers on this topic |
Cons | Cision | Social Data Intelligence No answers on this topic |
Likelihood to Renew | Cision | Social Data Intelligence No answers on this topic |
Usability | Cision | Social Data Intelligence No answers on this topic |
Performance | Cision | Social Data Intelligence No answers on this topic |
Support Rating | Cision | Social Data Intelligence No answers on this topic |
Online Training | Cision | Social Data Intelligence No answers on this topic |
Implementation Rating | Cision | Social Data Intelligence No answers on this topic |
Alternatives Considered | Cision | Social Data Intelligence No answers on this topic |
Return on Investment | Cision | Social Data Intelligence No answers on this topic |
ScreenShots | Brandwatch Screenshots |