Campaign Monitor by Marigold

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Campaign Monitor by Marigold
Score 7.4 out of 10
Mid-Size Companies (51-1,000 employees)
Campaign Monitor by Marigold enables users to create, send, and optimize email marketing campaigns.
$11
per month
Pricing
Campaign Monitor by Marigold
Editions & Modules
Lite
$9
per month
Essentials
$19
per month
Premier
$149
per month
Offerings
Pricing Offerings
Campaign Monitor by Marigold
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Campaign Monitor by Marigold
Considered Both Products
Campaign Monitor by Marigold
Chose Campaign Monitor by Marigold
Campaign Monitor is a lot easier to pick up in comparison to Marketing cloud where I believe you need a Marketing Cloud specialist to dedicate themselves to the platform. I am a Salesforce Admin, and majority of the time, the Marketing team would need my assistance to help …
Chose Campaign Monitor by Marigold
To be honest I haven't tried the competition because they seemed to be very good. I am sure the product is excellent - it's the support I am unhappy with. If support was better I would be more comfortable with them - but I cannot recommend a product where you can't 100% trust …
Chose Campaign Monitor by Marigold
Campaign Monitor is better than the competition because the design editor works better than any other program I've used in the past such as Mailchimp and Constant Contact. The designs are more dynamic and you don't need to know how to tweak code to get it to lay out …
Chose Campaign Monitor by Marigold
With Campaign Monitor, we can scale incredibly because its control is uncomplicated, optimized on any mobile or desktop tool. Customizing campaigns can be handled without difficulty, allowing workers to work faster and more efficiently.
Chose Campaign Monitor by Marigold
The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business …
Chose Campaign Monitor by Marigold
Campaign Monitor is much easier to use to create marvelous emails based on their templates. Their collection of templates is impressive. It's all drag and drop. Super easy! Also it offers a much more robust platform than Mailchimp for automation features, like building segments …
Chose Campaign Monitor by Marigold
Campaign Monitor isn't as fun to use as Mailchimp and doesn't have as many features, but the email builder is better if that's what's important to you. HubSpot's email builder is less reliable but more flexible, and it comes with way more automation/workflow options, better …
Chose Campaign Monitor by Marigold
Not as comprehensive as other email marketing platforms, and not as competitive when it comes to pricing for entry-level users. It does have advantages in the easy to use drag-and-drop editor, but not enough to truly stand out from the competition.
Chose Campaign Monitor by Marigold
Again, this platform is best used when combined with other platforms. Businesses and/or agencies that have a separate template builder or dedicated designer will likely have a better experience with this platform.
Chose Campaign Monitor by Marigold
Ease of use is a priority for us because when we recommend a solution, we want it to be intuitive for our clients. For this reason, Campaign Monitor was preferred over providers such as AWeber and Constant Contact. MailChimp is the other that we find comparable to Campaign …
Chose Campaign Monitor by Marigold
MailChimp and ConstantContact try to do too much and do it very poorly. They are slow, clunky, and ugly. They cater to simple users instead of giving pros the tools they need. Convert kit is only good for bloggers or people selling ebooks, but I have used Campaign Monitor for …
Chose Campaign Monitor by Marigold
Campaign Monitor is at the bottom of the list. Our department had selected the service prior to my employment.
Chose Campaign Monitor by Marigold
We moved from MailChimp to Campaign Monitor because we thought it was a step up. The automation, targeting, and testing with Campaign Monitor is more advanced than what MailChimp had to offer. Since using Campaign Monitor for about 7 months now, I can say that Campaign Monitor …
Chose Campaign Monitor by Marigold
I have tried both MailChimp and Constant Contact. Constant Contact required a lot of custom work just to get it to do what I needed. MailChimp was a bit too aggressive with their lists, and I would get frequent bounces from addresses that I knew were valid. It was very …
Chose Campaign Monitor by Marigold
I selected campaign monitor because it is a solid software and great product.
Chose Campaign Monitor by Marigold
We use a variety of products in this space for all kinds of purposes. This is a simple solution to get you started. When we first started with them, they billed themselves as a simple email tool for designers, which largely remains their legacy. Every product they offer is …
Chose Campaign Monitor by Marigold
I have used all of the competitors of Campaign Monitor, and I would say it stacks up well with any of them. They all have their own various features that set them apart from their competitors. I personally like the visual workflow builder of AutoPliot, but I like the email …
Chose Campaign Monitor by Marigold
I haven't used Constant Contact in ages. Couldn't tell you right now how it compares as email marketing tools get updated so frequently. That's a great thing about this platform and stream of technology - it changes so much. If you are thinking of evaluating tools, it's best to …
Chose Campaign Monitor by Marigold
Once templates are set up, Campaign Monitor seems to be easier to use for novices than either MailChimp or Vertical Response. There is less back-and-forth between steps, and Campaign Monitor seems to want to usher you along all the steps as quickly as possible without the need …
Chose Campaign Monitor by Marigold
I think campaign monitor is easier to use on the agency level as well as from a dashboard. MailChimp seems more rudimentary to me for some reason. I also really like the co-branding you can set up for your business with campaign monitor to track to your own website link as well …
Top Pros
Top Cons
Features
Campaign Monitor by Marigold
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Campaign Monitor by Marigold
8.0
24 Ratings
2% below category average
WYSIWYG email editor8.09 Ratings
Dynamic content7.022 Ratings
Ability to test dynamic content8.01 Ratings
A/B testing7.022 Ratings
Email deliverability reporting10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Campaign Monitor by Marigold
10.0
1 Ratings
26% above category average
Standard reports10.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Campaign Monitor by Marigold
7.4
4 Ratings
14% below category average
Spam Testing7.44 Ratings
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User Ratings
Campaign Monitor by Marigold
Likelihood to Recommend
7.0
(26 ratings)
Usability
10.0
(2 ratings)
User Testimonials
Campaign Monitor by Marigold
Likelihood to Recommend
Marigold
Campaign Monitor is undoubtedly one of the best software for managing email marketing campaigns; it is a robust platform and can be adapted to any company. If you are not a developer and don't know any code, it has many pre-made templates to use. I highly recommend Campaign Monitor; it is perfect, does what needs to be done, and is very easy to use.
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Pros
Marigold
  • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
  • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
  • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
  • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
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Cons
Marigold
  • Managing different subscriptions requires some thinking and setup with custom fields/lists/segments. It's not really 'out of the box' to set up.
  • The WYSIWYG editor is pretty locked down, which makes it idiot-proof, but would be great to have a little more control over padding, line height, kerning, etc.
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Usability
Marigold
The templates, while useful, are very locked down, This makes it very usable from a novice's standpoint, but also very inflexible from a designer's standpoint. Creating several version of the email campaign and using A/B testing was a powerful and easy-to-use feature, and the system also provides the option of automating the sending of emails once an A/B testing criteria is reached
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Alternatives Considered
Marigold
The ability to track the effectiveness of email marketing campaigns in real-time is what makes Campaign Monitor interesting to use. All the vital features that we need to run professionally designed email campaigns that look wonderful on any device so that we boost our business are included in this platform.
Read full review
Return on Investment
Marigold
  • Because it's easy to use, we can design and send out newsletters easily and quickly, spending little time.
  • It's a great tool for aggregating all of the things our organization is up to and making sure people are aware of them.
  • Sometimes I wonder how many emails are sent to the Spam folder, but there are great tools to see how many opens you get.
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ScreenShots