Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.
$99
per news release
Pricing
Cision PRWeb
Editions & Modules
Basic
$99
per news release
Standard
$205
per news release
Advanced
$305
per news release
Premium
$405
per news release
Offerings
Pricing Offerings
Cision PRWeb
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup Fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Cision PRWeb
Considered Both Products
Cision PRWeb
Verified User
Director
Chose Cision PRWeb
Better overall network and experience with Cision PR Web. The attention to the local media and their willingness to update the database on our request is what gave us the level of trust that we had in Cision PRWeb.
To be honest, there weren't that many options for media tracking and media databases. Cision was one of the biggest platforms and we got into a groove working with them.
It is not an "either-or" situation. If a company really wants to put a release out on the wire, one service might be better suited for it than the other. For when a company wants to target certain countries or vertical markets (e.g. Latin America), PR Newswire would be the …
As a whole Cision aligns with our business needs much better than the other platforms. Their media database is more robust and user-friendly. It has allowed or organization to better scale our media outreach.
I've used all these services. Which one to choose depends on the situation. It's good to have knowledge of all the options. Of course, there are many other services as well, and even free services that a very small business or nonprofit can use that do similar things.
I think you have to do what's best for your business needs. I know there are free news distributors but I'm not sure how good they are. There are also ones that are most expensive than PRWeb. If you primarily do business in the US then give PRWeb a try but if you have a lot of …
PRWeb served it's purpose for Strouse by sending news out to new audiences although this never generated an overwhelming amount of traffic to our website. If you are only interested in issuing PR and getting your name out there, then I think PRWeb is a fine solution. I find PRWeb less appropriate if you really want to drive traffic to your site through a press release in hopes of creating sales. During the selection process I would be interested in knowing what sources my PR would be submitted to. Is it being submitted to relevant websites? Will links be provided on all of these websites? Ask yourself, will these websites benefit my companies SEO?
One issue we ran into with media tracking was that when it came to smaller or more niche media, it had a hard time tracking hits from those outlets for our clients.
Building larger media lists was time consuming and cumbersome.
We are unlikely to renew PRWeb because I feel that the costs outweigh the benefits of the service. For a company like ours (small business with about 60 employees) we don't have enough press that warrants monthly coverage. We may look at using PRWeb on an as needed basis, 3-4 times a year for single submissions, but that would be the extent of it. I could see PRWeb being much more beneficial for large companies that are constantly needing to issue press.
I have only required support from PRWeb on two separate occasions and they handled my issues without any problems. I was a bit confused at first not sure if they had received my requests but shortly after I received responses and was able to move forward with my press release.
I've used all these services. Which one to choose depends on the situation. It's good to have knowledge of all the options. Of course, there are many other services as well, and even free services that a very small business or nonprofit can use that do similar things. I find PRWeb is a good fit for many of my clients because of the pricing. Photos are increasingly important in getting news picked up and PRWeb doesn't charge you an arm and a leg like some services do to include a photo