What users are saying about
27 Ratings
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Top Rated
97 Ratings
27 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.1 out of 100

Optimizely Content Cloud

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Top Rated
97 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Feature Set Ratings

  • Contentful ranks higher in 4 feature sets: Security, Platform & Infrastructure, Web Content Creation, Web Content Management

Security

9.0

Contentful

90%
8.8

Optimizely Content Cloud

88%
Contentful ranks higher in 1/1 features

Role-based user permissions

9.0
90%
5 Ratings
8.8
88%
38 Ratings

Platform & Infrastructure

7.7

Contentful

77%
7.3

Optimizely Content Cloud

73%
Contentful ranks higher in 2/2 features

API

7.0
70%
5 Ratings
6.8
68%
34 Ratings

Internationalization / multi-language

8.5
85%
3 Ratings
7.8
78%
29 Ratings

Web Content Creation

7.2

Contentful

72%
7.0

Optimizely Content Cloud

70%
Contentful ranks higher in 5/8 features

WYSIWYG editor

7.3
73%
4 Ratings
8.0
80%
38 Ratings

Code quality / cleanliness

9.0
90%
4 Ratings
7.8
78%
38 Ratings

Admin section

8.0
80%
6 Ratings
7.8
78%
39 Ratings

Page templates

7.6
76%
4 Ratings
7.4
74%
34 Ratings

Library of website themes

7.5
75%
2 Ratings
5.0
50%
14 Ratings

Mobile optimization / responsive design

7.2
72%
2 Ratings
7.7
77%
34 Ratings

Publishing workflow

4.0
40%
6 Ratings
7.2
72%
36 Ratings

Form generator

7.0
70%
1 Rating
5.0
50%
27 Ratings

Web Content Management

6.9

Contentful

69%
6.8

Optimizely Content Cloud

68%
Contentful ranks higher in 3/5 features

Content taxonomy

6.0
60%
5 Ratings
7.6
76%
36 Ratings

SEO support

8.1
81%
4 Ratings
8.0
80%
37 Ratings

Bulk management

7.5
75%
2 Ratings
7.2
72%
32 Ratings

Availability / breadth of extensions

4.0
40%
4 Ratings
5.6
56%
32 Ratings

Community / comment management

9.0
90%
1 Rating
5.7
57%
24 Ratings

Attribute Ratings

  • Optimizely Content Cloud is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.0

Contentful

80%
7 Ratings
8.8

Optimizely Content Cloud

88%
62 Ratings

Likelihood to Renew

Contentful

N/A
0 Ratings
8.0

Optimizely Content Cloud

80%
25 Ratings

Usability

Contentful

N/A
0 Ratings
8.8

Optimizely Content Cloud

88%
18 Ratings

Availability

Contentful

N/A
0 Ratings
9.2

Optimizely Content Cloud

92%
8 Ratings

Support Rating

Contentful

N/A
0 Ratings
8.0

Optimizely Content Cloud

80%
4 Ratings

Online Training

Contentful

N/A
0 Ratings
6.7

Optimizely Content Cloud

67%
3 Ratings

Implementation Rating

Contentful

N/A
0 Ratings
8.0

Optimizely Content Cloud

80%
2 Ratings

Likelihood to Recommend

Contentful

Contentful is well suited for folks who want a simple, clean, easy-to-use interface for a JAVASCRIPT website. If you do not want a javascript website you should look [elsewhere].
Jennifer Garcia | TrustRadius Reviewer

Optimizely Content Cloud

Optimizely [Content Cloud] is one of the most Practical CMS's in the market which has all the necessary features to manage the website. Excellent speed and performance and user satisfaction in the front end are very good. customers and users are satisfied with the content because we display the published content according to the nature and taste of the customers and their geographical area, and all the content is categorized according to the user group. If you have a lot of content and you are a developer or IT consultant of a large organization that needs various and special facilities, I suggest you use Optimizely [Content Cloud] because it meets all your needs.
Anonymous | TrustRadius Reviewer

Pros

Contentful

  • Clean, modern interface (not clunky and outdated, like WordPress)
  • High degree of flexibility (I can structure data any way my clients need)
  • Enables headless frontend (i.e. I can build any frontend I want without having to change my CMS)
Andrew Folts | TrustRadius Reviewer

Optimizely Content Cloud

  • It's easy and fun to use. You can take someone with no experience in content management and they pick it up very quickly.
  • It is capable of managing multiple sites in multiple languages.
  • It has good uptime. Deployments are easy and with hot-swapping, you would never know the site was being updated in the background.
  • The searching capabilities are excellent. Not only can it index your own site but other content as well.
John Walsh | TrustRadius Reviewer

Cons

Contentful

  • The new Contentful "branches" feature looked promising (it appears to mirror a git-like repository) but it requires the CLI, which isn't necessarily practical for teams that aren't current CLI users. It would be nice if the management of this feature were available via the UI (without that it causes more confusion than anything).
  • The Contentful data modeling method makes for a bit of an awkward SDK developer experience in some strongly typed languages like Java. Most things that you might need can be accomplished, but it feels like the experience could be smoother.
  • It would be nice if there were a way to migrate data between spaces (e.g. from your staging space to production).
Eric Mason | TrustRadius Reviewer

Optimizely Content Cloud

  • Product Line vs Brand vs Manufacturer delineation, the website is built mainly to support brands and doesn't really differentiate when it comes to features (such as brand supplier pages) which is challenging especially when it comes to brand vs manufacturer. You might want to have both a manufacturer page and a brand page for a product which isn't really supported.
  • With a very large database (over 1.5 million products), there can be some unique bugs, such as slowness or freezing when searching for products. There are workarounds such as by using the filter button instead.
  • Could really use a "Product List" feature, so that products can be added to a list and then a customer landing page can be built for that list and email campaigns targeting that list can be used.
Anonymous | TrustRadius Reviewer

Pricing Details

Contentful

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Starting Price

$0

Contentful Editions & Modules

Edition
CommunityFree
Team489/month
EnterpriseCustom
  1. none
Additional Pricing Details

Optimizely Content Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Starting Price

Optimizely Content Cloud Editions & Modules

Additional Pricing Details

Likelihood to Renew

Contentful

No score
No answers yet
No answers on this topic

Optimizely Content Cloud

Optimizely Content Cloud 8.0
Based on 25 answers
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
Anonymous | TrustRadius Reviewer

Usability

Contentful

No score
No answers yet
No answers on this topic

Optimizely Content Cloud

Optimizely Content Cloud 8.8
Based on 18 answers
For me, there was a definite learning curve with this application. I had to schedule time with a power user to ask questions and get clarification on a variety of sections. For example, it's not clear to the user how the topics are defined/gathered. I ended up in a completely different area that had no explanation or context that turned out to be a sort of "library" of content topics that had nothing to do with our website.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Contentful

No score
No answers yet
No answers on this topic

Optimizely Content Cloud

Optimizely Content Cloud 9.2
Based on 8 answers
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
Anonymous | TrustRadius Reviewer

Support Rating

Contentful

No score
No answers yet
No answers on this topic

Optimizely Content Cloud

Optimizely Content Cloud 8.0
Based on 4 answers
Working with Ektron Support has always been a pleasure. They are quick to respond, extremely knowledgeable, and truly care about resolving your issue. I have never once been disappointed with their response.
Jenn Murray | TrustRadius Reviewer

Online Training

Contentful

No score
No answers yet
No answers on this topic

Optimizely Content Cloud

Optimizely Content Cloud 6.7
Based on 3 answers
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Anonymous | TrustRadius Reviewer

Alternatives Considered

Contentful

Contentful offers a great deal of features for a relatively low price. This is what ended up persuading us to purchase it. We also gathered that this was one of the more well-rated products out there, which was encouraging. It definitely stacks up well against its competitors.
Nathan Richardson | TrustRadius Reviewer

Optimizely Content Cloud

Among all the CMS products that I've tested, Episerver had a stronger coupling with an e-commerce product (Episerver Commerce), and that was the main reason we went with it. Besides that, the main reasons why I wouldn't go with each, would be mainly:Joomla:
  • Many plug-ins in the marketplace were very poorly written, managed by very small/one person shops, and held very little reliability for a commerce solution.
  • Ability to adapt to business demands was very low.
Salesforce:
  • Very high cost for implementing; commerce model didn't suit our business model well.
Umbraco:
  • Didn't suit our traffic needs. While the CMS support was similar, the integration between Epi CMS & Commerce provided a better experience for our users.
Sean Haddy | TrustRadius Reviewer

Return on Investment

Contentful

  • Positive: faster changes and new associates can easily navigate without prior training/knowledge of CMS to make content updates
  • Negative: Our website manager/provider can keep certain abilities (like changing specific images) so they can charge a fee for making the change
Nathaly Sierra | TrustRadius Reviewer

Optimizely Content Cloud

  • Ektron has cost our non-profit huge sums of money with little to no return. Most of our web initiatives have been put on complete hold as we have begun to outsource most of our work to third parties as our website is a mishmash of technologies and patchwork fixes.
  • Ektron has slowed down workflows considerably and all of our content editors refuse to produce content they do not absolutely have to, resulting in the web content manager (me) taking on most tasks or retraining people on a continuous basis.
Anonymous | TrustRadius Reviewer

Screenshots

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