1 Ratings
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Score 8 out of 100
3 Ratings
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Score 7.6 out of 100

Likelihood to Recommend

Criteo Customer Acquisition

Criteo Customer Acquisition plays an impeccable role in sales channelizing, identifying prospective clients and acquiring them.
Truptesh Patil | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

LiftIgniter is well suited for:
  • Media companies without the resources to develop their own content recommendations systems.
  • eCommerce companies who want to get product recommendations live onsite quickly.
LiftIgniter is less appropriate:
  • Organizations with a shallow content set onsite.
Jake McGraw | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform
DSP integration
Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform

Ad Campaigns

Criteo Customer Acquisition
7.3
LiftIgniter Real-time Personalization Platform
Ad campaign creation
Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform
Ad deployment
Criteo Customer Acquisition
6.0
LiftIgniter Real-time Personalization Platform
Display advertising
Criteo Customer Acquisition
9.0
LiftIgniter Real-time Personalization Platform
Ad display and retargeting segmentation
Criteo Customer Acquisition
6.0
LiftIgniter Real-time Personalization Platform

Ad Reporting & Analytics

Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform
Ad dashboards
Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform
Ad attribution reporting
Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform

Pros

Criteo Customer Acquisition

  • Arranging customer acquisition campaigns.
  • Drive new customers.
  • Client recommendations.
Truptesh Patil | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

  • It does a good job recommending content that is related to the current story a user is on.
  • It does a good job not recommending content the user has already viewed.
  • It does a good job being a recommendation engine for disparate sites with related content.
Derek Liddell | TrustRadius Reviewer

Cons

Criteo Customer Acquisition

  • Retargeting can be tricky.
  • QA errors at times.
Truptesh Patil | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

  • Manually controlling certain undesired results is not straight forward and seems to often result in a lower CTR or conversion rates.
  • The LI Dashboard has limited features.
Christian Neeser | TrustRadius Reviewer

Alternatives Considered

Criteo Customer Acquisition

Easy to perceive, great customer services makes this application stand out as compared to others.
Truptesh Patil | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

It's the best. Our only other option was rolling out our own and LiftIgniter was easier to implement and performed better for related content.
Derek Liddell | TrustRadius Reviewer

Return on Investment

Criteo Customer Acquisition

  • Display advertising.
  • Ad campaign creation.
  • Customer retaining.
Truptesh Patil | TrustRadius Reviewer

LiftIgniter Real-time Personalization Platform

  • Increased time on site
  • Decreased bounce rate
  • 5-15% CTR for users which saw recommendations
Jake McGraw | TrustRadius Reviewer

Screenshots

Criteo Customer Acquisition

LiftIgniter Real-time Personalization Platform

Pricing Details

Criteo Customer Acquisition

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

LiftIgniter Real-time Personalization Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Criteo Customer Acquisition
8.0
LiftIgniter Real-time Personalization Platform
7.6

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