What users are saying about
1 Ratings
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Score 8 out of 100
3 Ratings
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Score 7 out of 100

Likelihood to Recommend

Criteo Customer Acquisition

Criteo Customer Acquisition plays an impeccable role in sales channelizing, identifying prospective clients and acquiring them.
Truptesh Patil | TrustRadius Reviewer

SmartyAds DSP

SmartyAds DSP works mainly for campaigns that are not very concerned about brand safety. The main issue we have had with them has been related to fraud since they are resellers of a lot of inventory. If you need to run on traffic, that is 100% clean, and then you should try other DSPs.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Criteo Customer Acquisition
8.0
SmartyAds DSP
6.3
DSP integration
Criteo Customer Acquisition
8.0
SmartyAds DSP
6.5
Data Transfer
Criteo Customer Acquisition
SmartyAds DSP
6.0

Ad Campaigns

Criteo Customer Acquisition
7.3
SmartyAds DSP
7.7
Ad campaign creation
Criteo Customer Acquisition
8.0
SmartyAds DSP
8.0
Ad deployment
Criteo Customer Acquisition
6.0
SmartyAds DSP
7.5
Display advertising
Criteo Customer Acquisition
9.0
SmartyAds DSP
Ad display and retargeting segmentation
Criteo Customer Acquisition
6.0
SmartyAds DSP
7.5
Sequence targeting
Criteo Customer Acquisition
SmartyAds DSP
8.0

Ad Reporting & Analytics

Criteo Customer Acquisition
8.0
SmartyAds DSP
7.7
Ad dashboards
Criteo Customer Acquisition
8.0
SmartyAds DSP
7.5
Ad attribution reporting
Criteo Customer Acquisition
8.0
SmartyAds DSP
8.0
Ad performance reports
Criteo Customer Acquisition
SmartyAds DSP
7.5
Ad conversion tracking
Criteo Customer Acquisition
SmartyAds DSP
7.5
Cross-channel ad management
Criteo Customer Acquisition
SmartyAds DSP
8.5
Ad forecasting and optimization
Criteo Customer Acquisition
SmartyAds DSP
7.0

Pros

Criteo Customer Acquisition

  • Arranging customer acquisition campaigns.
  • Drive new customers.
  • Client recommendations.
Truptesh Patil | TrustRadius Reviewer

SmartyAds DSP

  • Easy-to-use, friendly interface.
  • Interesting integrations.
Gabriela Band | TrustRadius Reviewer

Cons

Criteo Customer Acquisition

  • Retargeting can be tricky.
  • QA errors at times.
Truptesh Patil | TrustRadius Reviewer

SmartyAds DSP

  • Support team is not very good.
  • Not a lot of direct traffic, mostly reseller traffic.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Criteo Customer Acquisition

Easy to perceive, great customer services makes this application stand out as compared to others.
Truptesh Patil | TrustRadius Reviewer

SmartyAds DSP

MoPub is more focused and tries to reach a more typical inventory. SmartyAds DSP covers the different consumer touchpoints across various formats and works on providing different inventory sources to differentiate from traditional DSPs. They copy the look and feel of traditional platforms, but they need to develop more their reporting tools.
Gabriela Band | TrustRadius Reviewer

Return on Investment

Criteo Customer Acquisition

  • Display advertising.
  • Ad campaign creation.
  • Customer retaining.
Truptesh Patil | TrustRadius Reviewer

SmartyAds DSP

  • More inventory, more spend, ore budget, better ROI.
  • Fraud issues and refunds, decreasing ROI.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Criteo Customer Acquisition

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SmartyAds DSP

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Criteo Customer Acquisition
8.0
SmartyAds DSP
7.0

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