Criteo Commerce Max vs. ownerIQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Criteo Commerce Max
Score 6.7 out of 10
N/A
Criteo Commerce Max (formerly Criteo Retail Media for Brands, or Criteo Sponsored Product) is presented by the vendor as an all-in-one self-service platform for buying retail media at scale. Alternately, Criteo Retail Media for Retailers supports growing ad revenue and enhancing relationships with brands.N/A
ownerIQ
Score 9.3 out of 10
N/A
ownerIQ in Boston supports digital advertising operations with their second-party data marketplace, for retailers and brands to share data with partners and to aid advertisers in creating more targeted and advertising campaigns.N/A
Pricing
Criteo Commerce MaxownerIQ
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Criteo Commerce MaxownerIQ
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Criteo Commerce MaxownerIQ
Top Pros
Top Cons
Features
Criteo Commerce MaxownerIQ
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Criteo Commerce Max
-
Ratings
ownerIQ
8.5
1 Ratings
8% above category average
Ad deployment00 Ratings9.01 Ratings
Display advertising00 Ratings9.01 Ratings
Ad display and retargeting segmentation00 Ratings9.01 Ratings
Sequence targeting00 Ratings7.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Criteo Commerce Max
-
Ratings
ownerIQ
9.4
1 Ratings
18% above category average
Ad performance reports00 Ratings7.01 Ratings
Ad conversion tracking00 Ratings10.01 Ratings
Ad attribution reporting00 Ratings10.01 Ratings
Cross-channel ad management00 Ratings10.01 Ratings
Ad forecasting and optimization00 Ratings10.01 Ratings
Best Alternatives
Criteo Commerce MaxownerIQ
Small Businesses
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.7 out of 10
Google Ad Manager
Google Ad Manager
Score 8.5 out of 10
Medium-sized Companies
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.7 out of 10
The Trade Desk
The Trade Desk
Score 6.6 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Criteo Commerce MaxownerIQ
Likelihood to Recommend
6.4
(1 ratings)
9.0
(1 ratings)
Usability
9.1
(1 ratings)
-
(0 ratings)
Support Rating
6.4
(1 ratings)
-
(0 ratings)
User Testimonials
Criteo Commerce MaxownerIQ
Likelihood to Recommend
Criteo
Well suited--customizable enough to go to market efficiently and quickly. Not well suited--Plug-in multiple demand sources, improved targeting integrations with first-party data.
Read full review
ownerIQ
Worked very well for a local attraction in Chicago where our main KPI was ticket sales. Awareness scenarios may not be fitting or lower budget clients.
Read full review
Pros
Criteo
  • Intuitive dashboards and reporting
  • Custom templates for display media
  • Flexibility in terms of setting guardrails for targeting
Read full review
ownerIQ
  • Client Service
  • Performance
  • Optimizations
  • Detailed planning
Read full review
Cons
Criteo
  • Exportable insights at a brand, page, and placement level
  • Segmentation API service to better manage first-party data
  • Opportunity for non-custom implementation to allow for scalable solutions, such as programmatic backfill
Read full review
ownerIQ
  • Self-Service
  • Case Studies
  • Planning collateral
Read full review
Usability
Criteo
Intuitive and easy to use.
Read full review
ownerIQ
No answers on this topic
Support Rating
Criteo
Retail Media by Criteo's support at the start (with ERMS and Hooklogic) was pretty poor, with support SLAs exceeding 72 hours. This has changed over time to having a dedicated team--therefore the 7 rating and not 8.
Read full review
ownerIQ
No answers on this topic
Alternatives Considered
Criteo
Cost of integration is low with Retail Media by Criteo, and Criteo's network of sponsored products is strong.
Read full review
ownerIQ
No answers on this topic
Return on Investment
Criteo
  • Increased net revenue
  • Increased profit
  • CTR is unchanged (but this can be improved with better opportunities for targeting)
Read full review
ownerIQ
  • Positive ROI
  • Increase in ticket sales
  • Competed with internal Retargeting
Read full review
ScreenShots

Criteo Commerce Max Screenshots

Screenshot of Criteo Retail Media Platform
The all-in-one self-service platform for buying retail media at scale.
Execute campaigns across premium retailers and easily measure campaigns against commerce results.Screenshot of Sponsored Product Ads
Boost product visibility and sales with native product ads
Deliver the right product ad for each shopper with native ads that seamlessly blend in with organic content. Make sure your products are seen on relevant search results pages, category pages, and product detail pages.Screenshot of Offsite Ads
Target retailer audiences as they browse the open web.
Bring targeted audiences back to partner retailer sites with display and video campaigns on premium sites across the web. Build more product awareness and influence consideration among shoppers.Screenshot of Commerce Display Ads
Reach shoppers with highly engaging creatives. 
Link pure branding and performance on retailers’ websites. Combine your own brand assets with dynamic, retail-specific features, such as real-time pricing. Target consumers based on shopping and browsing behavior.