DoubleVerify vs. Singular

DoubleVerify

3 Reviews and Ratings

Singular

11 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
DoubleVerify	Score 10.0 out of 10	N/A	DoubleVerify Pinnacle is a tool for monitoring and optimizing digital advertising performance across media properties. DV Pinnacle compares ad performance on each property based on number of impressions, viewability, fraud, and brand safety. It can be used by advertisers and agencies, publishers and networks, or ad platforms and exchanges (for quality control).	N/A
Singular	Score 8.8 out of 10	N/A	Singular, headquartered in San Francisco, offers their mobile marketing and analytics platform of the same name. The company Singular merged with Apsalar in 2017, and combined technologies to offer a single platform under the Singular brand.	N/A

Pricing

DoubleVerify

Singular

Editions & Modules

No answers on this topic

No answers on this topic

Offerings

Pricing Offerings
DoubleVerify	Singular
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	DoubleVerify	Singular
Top Pros	Pro Use user interface Pro Support team Pro Simple to navigate	Pro Data integrity Pro Biggest challenges Pro Reporting and analysis
Top Cons	Minus Running reports Minus Level reporting Minus Via email	Minus Good enough Minus Cross device Minus Attribution models

Best Alternatives
	DoubleVerify	Singular
Small Businesses	TapClicks Score 9.2 out of 10	TapClicks Score 9.2 out of 10
Medium-sized Companies	TapClicks Score 9.2 out of 10	TapClicks Score 9.2 out of 10
Enterprises	Alteryx Score 9.0 out of 10	Alteryx Score 9.0 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	DoubleVerify	Singular
Likelihood to Recommend	- (0 ratings)	8.5 (3 ratings)
Support Rating	- (0 ratings)	8.0 (2 ratings)

User Testimonials
	DoubleVerify	Singular
Likelihood to Recommend	DoubleVerify No answers on this topic	Singular Singular is perfect for companies that have limited BI developer resources. If you work with more than a few media partners, Singular aggregates all pre-install metrics and automatically connects it to your BI data / MMP provider. This use is perfect for executives/directors that want to have a quick snapshot of their marketing spend. Singular also works well for media buyers that want to export Singular report as a base for creating optimization reports. Incentivized Amos Adler Director of Marketing Read full review
Pros	DoubleVerify No answers on this topic	Singular Creative reporting is one of the features of Singular (formerly Apsalar), which I love the most. Tracking the user journey right from the click to purchase. Incentivized Verified User Anonymous Read full review
Cons	DoubleVerify No answers on this topic	Singular Providing a clear solution to cross-device attribution and measurement: no vendor does this well currently. Ability to toggle advanced attribution models: first-last touch, time decay, etc. Comprehensive deep linking solution (similar to Branch). Incentivized Verified User Anonymous Read full review
Support Rating	DoubleVerify No answers on this topic	Singular When we report about a bug or a problem the support usually responds quickly and try to provide a solution/fix in a timely manner. I wish that they had a monitoring tool to notify me about bugs before I spot them myself. Incentivized Amos Adler Director of Marketing Read full review
Alternatives Considered	DoubleVerify No answers on this topic	Singular AppsFlyer is the top of mind MMP, while Singular would be my second choice with Adjust. AppsFlyer has a great UX and customer support. While Adjust is still lagging a little bit behind. Incentivized Verified User Anonymous Read full review
Return on Investment	DoubleVerify No answers on this topic	Singular Has helped to improve the ROI. Helped to identify the right set of audience which need to be targeted. Incentivized Verified User Anonymous Read full review
ScreenShots