What users are saying about
34 Ratings
153 Ratings
34 Ratings
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Score 8.5 out of 100
153 Ratings
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Score 8.7 out of 100

Feature Set Ratings

    Email & Online Marketing

    8.2

    Emarsys

    82%

    SAP CRM

    Feature Set Not Supported
    N/A
    Emarsys ranks higher in 9/9 features

    WYSIWYG email editor

    8.3
    83%
    4 Ratings
    N/A
    0 Ratings

    Dynamic content

    7.6
    76%
    5 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    7.3
    73%
    6 Ratings
    N/A
    0 Ratings

    Landing pages

    8.0
    80%
    3 Ratings
    N/A
    0 Ratings

    A/B testing

    8.7
    87%
    6 Ratings
    N/A
    0 Ratings

    Mobile optimization

    8.3
    83%
    6 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    8.7
    87%
    9 Ratings
    N/A
    0 Ratings

    List management

    8.7
    87%
    6 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    8.0
    80%
    5 Ratings
    N/A
    0 Ratings

    Lead Management

    7.8

    Emarsys

    78%

    SAP CRM

    Feature Set Not Supported
    N/A
    Emarsys ranks higher in 2/2 features

    Lead nurturing

    7.7
    77%
    4 Ratings
    N/A
    0 Ratings

    Lead scoring and grading

    8.0
    80%
    3 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    8.7

    Emarsys

    87%

    SAP CRM

    Feature Set Not Supported
    N/A
    Emarsys ranks higher in 3/3 features

    Dashboards

    9.0
    90%
    6 Ratings
    N/A
    0 Ratings

    Standard reports

    8.7
    87%
    6 Ratings
    N/A
    0 Ratings

    Custom reports

    8.3
    83%
    6 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    8.6

    Emarsys

    86%

    SAP CRM

    Feature Set Not Supported
    N/A
    Emarsys ranks higher in 5/5 features

    API

    8.0
    80%
    5 Ratings
    N/A
    0 Ratings

    Role-based workflow & approvals

    9.5
    95%
    3 Ratings
    N/A
    0 Ratings

    Customizability

    8.3
    83%
    5 Ratings
    N/A
    0 Ratings

    Integration with Salesforce.com

    8.3
    83%
    3 Ratings
    N/A
    0 Ratings

    Integration with Microsoft Dynamics CRM

    9.0
    90%
    2 Ratings
    N/A
    0 Ratings

    Sales Force Automation

    Emarsys

    Feature Set Not Supported
    N/A
    7.8

    SAP CRM

    78%
    SAP CRM ranks higher in 9/9 features

    Customer data management / contact management

    N/A
    0 Ratings
    9.3
    93%
    27 Ratings

    Workflow management

    N/A
    0 Ratings
    7.7
    77%
    28 Ratings

    Territory management

    N/A
    0 Ratings
    7.4
    74%
    23 Ratings

    Opportunity management

    N/A
    0 Ratings
    7.9
    79%
    26 Ratings

    Integration with email client (e.g., Outlook or Gmail)

    N/A
    0 Ratings
    7.7
    77%
    22 Ratings

    Contract management

    N/A
    0 Ratings
    7.0
    70%
    25 Ratings

    Quote & order management

    N/A
    0 Ratings
    7.2
    72%
    24 Ratings

    Interaction tracking

    N/A
    0 Ratings
    8.4
    84%
    26 Ratings

    Channel / partner relationship management

    N/A
    0 Ratings
    7.4
    74%
    27 Ratings

    Customer Service & Support

    Emarsys

    Feature Set Not Supported
    N/A
    8.5

    SAP CRM

    85%
    SAP CRM ranks higher in 3/3 features

    Case management

    N/A
    0 Ratings
    8.7
    87%
    21 Ratings

    Call center management

    N/A
    0 Ratings
    8.3
    83%
    22 Ratings

    Help desk management

    N/A
    0 Ratings
    8.6
    86%
    20 Ratings

    Marketing Automation

    Emarsys

    Feature Set Not Supported
    N/A
    8.5

    SAP CRM

    85%
    SAP CRM ranks higher in 2/2 features

    Lead management

    N/A
    0 Ratings
    8.0
    80%
    22 Ratings

    Email marketing

    N/A
    0 Ratings
    9.0
    90%
    18 Ratings

    CRM Project Management

    Emarsys

    Feature Set Not Supported
    N/A
    8.2

    SAP CRM

    82%
    SAP CRM ranks higher in 3/3 features

    Task management

    N/A
    0 Ratings
    8.4
    84%
    20 Ratings

    Billing and invoicing management

    N/A
    0 Ratings
    7.5
    75%
    20 Ratings

    Reporting

    N/A
    0 Ratings
    8.7
    87%
    18 Ratings

    CRM Reporting & Analytics

    Emarsys

    Feature Set Not Supported
    N/A
    8.1

    SAP CRM

    81%
    SAP CRM ranks higher in 3/3 features

    Forecasting

    N/A
    0 Ratings
    8.2
    82%
    24 Ratings

    Pipeline visualization

    N/A
    0 Ratings
    8.4
    84%
    22 Ratings

    Customizable reports

    N/A
    0 Ratings
    7.8
    78%
    25 Ratings

    Customization

    Emarsys

    Feature Set Not Supported
    N/A
    7.8

    SAP CRM

    78%
    SAP CRM ranks higher in 4/4 features

    Custom fields

    N/A
    0 Ratings
    7.8
    78%
    26 Ratings

    Custom objects

    N/A
    0 Ratings
    8.0
    80%
    26 Ratings

    Scripting environment

    N/A
    0 Ratings
    7.7
    77%
    22 Ratings

    API for custom integration

    N/A
    0 Ratings
    7.7
    77%
    21 Ratings

    Security

    Emarsys

    Feature Set Not Supported
    N/A
    8.7

    SAP CRM

    87%
    SAP CRM ranks higher in 2/2 features

    Single sign-on capability

    N/A
    0 Ratings
    9.2
    92%
    26 Ratings

    Role-based user permissions

    N/A
    0 Ratings
    8.3
    83%
    22 Ratings

    Social CRM

    Emarsys

    Feature Set Not Supported
    N/A
    9.0

    SAP CRM

    90%
    SAP CRM ranks higher in 2/2 features

    Social data

    N/A
    0 Ratings
    9.0
    90%
    13 Ratings

    Social engagement

    N/A
    0 Ratings
    9.0
    90%
    12 Ratings

    Integrations with 3rd-party Software

    Emarsys

    Feature Set Not Supported
    N/A
    8.3

    SAP CRM

    83%
    SAP CRM ranks higher in 2/2 features

    Marketing automation

    N/A
    0 Ratings
    9.0
    90%
    17 Ratings

    Compensation management

    N/A
    0 Ratings
    7.7
    77%
    15 Ratings

    Platform

    Emarsys

    Feature Set Not Supported
    N/A
    8.4

    SAP CRM

    84%
    SAP CRM ranks higher in 1/1 features

    Mobile access

    N/A
    0 Ratings
    8.4
    84%
    19 Ratings

    Attribute Ratings

    • Emarsys is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

    Likelihood to Recommend

    8.6

    Emarsys

    86%
    8 Ratings
    8.2

    SAP CRM

    82%
    32 Ratings

    Likelihood to Renew

    9.9

    Emarsys

    99%
    2 Ratings
    9.0

    SAP CRM

    90%
    4 Ratings

    Usability

    Emarsys

    N/A
    0 Ratings
    8.0

    SAP CRM

    80%
    4 Ratings

    Support Rating

    Emarsys

    N/A
    0 Ratings
    9.3

    SAP CRM

    93%
    5 Ratings

    Online Training

    Emarsys

    N/A
    0 Ratings
    7.0

    SAP CRM

    70%
    1 Rating

    Likelihood to Recommend

    Emarsys

    Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
    Daniel Berry | TrustRadius Reviewer

    SAP CRM

    SAP CRM is a well-designed platform for small to medium-sized businesses that want to manage their customer-centric operations through a single pane of glass. Changes can be made quickly and easily for different scenarios. Many features allow flexibility and scalability, making it ideal for large industries with significant capital and customer bases. Data automation helps maintain a healthy relationship with customers.
    Aononna Tazin | TrustRadius Reviewer

    Pros

    Emarsys

    • It has the ability to reach maximum market chains.
    • It helps to keep our customer’s data confidential in any means.
    • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
    • It is targeting the required and interested audience for the organization.
    Robert Callum | TrustRadius Reviewer

    SAP CRM

    • Our customers benefit from SAP CRM's 360-degree views and case management capabilities.
    • As a middleware business tool, case reporting is excellent, and it works well with WM systems to communicate with various departments.
    • It is an excellent tool for tracking customer relationships across multiple channels, and it's easy to use.
    Aurpa Fiza | TrustRadius Reviewer

    Cons

    Emarsys

    • Progressing support for custom advancement work has been missing from our record.
    • We have encountered cutoff times and issues, making our custom innovation break frequently. Technical support is somewhat delayed to react when issues emerge.
    Kate Woodward | TrustRadius Reviewer

    SAP CRM

    • One of the things I don't like about "SAP CRM" is that there are no alerts or notifications which could warn when something happens within the platform.
    • It does not have integration with any type of social network.
    • The robust and unintuitive appearance makes it a bit complicated to use all its functionalities.
    Magly Jhonson | TrustRadius Reviewer

    Pricing Details

    Emarsys

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Required

    Starting Price

    SAP CRM

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Likelihood to Renew

    Emarsys

    Emarsys 9.9
    Based on 2 answers
    We have no intention of changing Emarsys
    Anonymous | TrustRadius Reviewer

    SAP CRM

    SAP CRM 9.0
    Based on 4 answers
    I know what SAP CRM can do in the future. We are very happy with the product and think it is a great choice for both SAP ERP users and even those who do not use other SAP products. We have both Salesforce and SAP CRM, and we feel that Salesforce is a good product for a few years, but SAP CRM is a more fully-featured product and is a better choice for complex organizations capable of running installed software of this complexity. It is often just a question of budget.
    Anonymous | TrustRadius Reviewer

    Usability

    Emarsys

    No score
    No answers yet
    No answers on this topic

    SAP CRM

    SAP CRM 8.0
    Based on 4 answers
    When we were not introduced to Salesforce, we were somehow managing with SAP CRM which allowed us to do a few tasks like lead assignment, managing partner access, service portal etc. as we have other modules of SAP but now we think marketing/sales needs more and we need visibility of leads more than what SAP CRM allow us.
    Purnima Kapoor | TrustRadius Reviewer

    Support Rating

    Emarsys

    No score
    No answers yet
    No answers on this topic

    SAP CRM

    SAP CRM 9.3
    Based on 5 answers
    SAP's customer service is quick and efficient, with a response time of fewer than some minutes. In either case, you'll get instant help from the vendor or online forums. In addition, the vendor provides excellent global support for this tool. Like Salesforce, SugarCRM, etc., it's probably fine as a standalone CRM option.
    Aurpa Fiza | TrustRadius Reviewer

    Alternatives Considered

    Emarsys

    Emarsys is a much more robust platform than Constant Contact and Mailchimp. The CRM functionality, storage space for contact data, customization, etc. are all features that are limited in other email software programs. HubSpot is not only marketed as an ESP. They are a more robust marketing platform that includes workflows, landing pages, templates for websites and web pages, subdomain hosting and more.
    Anonymous | TrustRadius Reviewer

    SAP CRM

    SAP CRM is a diversified, complex tool which can be customized to the company needs on many various levels. The main reason why a company could choose SAP CRM is to ensure all their needs are met in terms of a solution that can be adjusted to the processes within the organisation
    Anonymous | TrustRadius Reviewer

    Return on Investment

    Emarsys

    • It has helped us to create email campaigns in an easier and quicker way.
    • It has added flexibility to our daily operations.
    • It is not a cheap tool.
    • To use in full capability, dev work is required.
    Anonymous | TrustRadius Reviewer

    SAP CRM

    • Longer implementation time when client needs customization in SAP CRM based on their custom business processes. That leads to longer ROI.
    • Proper training is key step to ROI on SAP CRM.
    • Out of box solution gives quick ROI. When client is implementing process first time & adapts SAP CRM provided solution in their organization.
    Anonymous | TrustRadius Reviewer

    Add comparison