LeadLander is essentially an IP reverse look-up tool. It does a reverse look-up of the IP address to distinguish between corporate visitors and “home/ISP” users.
Although having somewhat similar functionality as web analytics products like Google Analytics and WebTrends, it is actually designed for a different user base. While web analytics tools are typically designed to provide metrics such as bounce rates, unique visitors, and length/depth of stay to help marketers optimize website content,…
Market Manager: Strategic Partners & Performance Based Partnerships
Chose LeadLander
LeadLander and Hot Jar don't necessarily compete against one another but they work well together. LeadLander lets us know what companies are visiting our site and Hot Jar tells us what those people do when they get to the site. Together we can make better decisions on how to …
Both Pardot and Drift have web page lookup but they don't have the catalog of IP addresses that Leadlander provides. We have been using LeadLander for so long, my boss is afraid to give it up. Unfortunately, we haven't tried either of the other two products for this purpose but …
ActOn also provides website analytics, however if we have a contact in our CRM - it will tell us each morning if that specific contact visited our website rather than just a company name. It is interesting to note that both ActOn and Leadlander often have different results and …
LeadLander is a critical tool for the business development department. Out of the pillar tools in the department, LeadLander is a necessary solution for prospecting and lead generation. In regards to how LeadLander compares to the competition, I would say it is a small foot …