TrustRadius

Magnite vs. MOVology

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Magnite
Score 8.0 out of 10
N/A
Magnite (formerly Rubicon Project) is an independent sell-side advertising platform.N/A
MOVology
Score 0.0 out of 10
N/A
No More Lost Leads! From MOVology, Capture is a patented software that creates a safety net for lead generation and traffic spend. The software provides users with a way to identify and remarket to their lost web traffic, reinforcing lead generation strategies for a stronger ROI for $1/Lead. According to the vendor, Capture offers unique email lead generation list building services to help maximize your ROI and retrieve lost leads. Combined with the power of MOVology's product…N/A
Pricing
MagniteMOVology
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MagniteMOVology
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
MagniteMOVology
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
MagniteMOVology
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Magnite
7.5
2 Ratings
1% above category average
MOVology
-
Ratings
Data Transfer7.02 Ratings00 Ratings
DSP integration8.02 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Magnite
8.0
2 Ratings
2% above category average
MOVology
-
Ratings
Ad campaign creation8.02 Ratings00 Ratings
Ad deployment8.02 Ratings00 Ratings
Display advertising8.02 Ratings00 Ratings
Ad display and retargeting segmentation8.02 Ratings00 Ratings
Sequence targeting8.02 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Magnite
7.3
2 Ratings
6% below category average
MOVology
-
Ratings
Ad dashboards8.02 Ratings00 Ratings
Ad performance reports7.02 Ratings00 Ratings
Ad conversion tracking7.02 Ratings00 Ratings
Ad attribution reporting8.01 Ratings00 Ratings
Cross-channel ad management8.02 Ratings00 Ratings
Ad forecasting and optimization6.01 Ratings00 Ratings
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MagniteMOVology
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User Ratings
MagniteMOVology
Likelihood to Recommend
9.0
(2 ratings)
-
(0 ratings)
User Testimonials
MagniteMOVology
Likelihood to Recommend
Magnite (Rubicon Project)
If a colleague needed a platform with fast customer service and detailed reporting to sell their mobile inventory then I would recommend Rubicon Project. However, if my colleague needed a platform that gave instant current reporting data then I would be less likely to recommend Rubicon Project to them.
HN
Hieu Nguyen
Programmatic Ad Operations coordinator
Read full review
MOV-ology
No answers on this topic
Pros
Magnite (Rubicon Project)
  • Cleanest supply ecosystem. They are skilled at processing inventory and bids in order to streamline monetization and drive yield.
  • Client support is excellent. Client services is deeply invested in your business and successful at driving key business goals within your organization when working on your behalf.
Verified User
Anonymous
Read full review
MOV-ology
No answers on this topic
Cons
Magnite (Rubicon Project)
  • If possible to update the reporting to have less delay time on the data.
  • The reporting portal cuts off the bid request data after a period of time.
  • The UI seems to be a bit slower lately.
HN
Hieu Nguyen
Programmatic Ad Operations coordinator
Read full review
MOV-ology
No answers on this topic
Alternatives Considered
Magnite (Rubicon Project)
Rubicon had superior client services and monetization techniques.
Verified User
Anonymous
Read full review
MOV-ology
No answers on this topic
Return on Investment
Magnite (Rubicon Project)
  • Rubicon Project has made it easier to optimize so that we could get the fullest ROI on our inventory through their alerts on which deal needs troubleshooting.
  • They also send a daily report which notifies you which advertisers have low render rate which is very helpful when figuring which creatives need to troubleshooting.
HN
Hieu Nguyen
Programmatic Ad Operations coordinator
Read full review
MOV-ology
No answers on this topic
ScreenShots