Mention is a social media monitoring tool. Users can create alerts for their company name, product or competitors. The vendor aims to help companies get updated in real-time by tracking the most relevant mentions over the web and social web. The vendor’s value proposition is that Mention enables companies to react, get statistics, and collaborate with their team, all on the go! According to the vendor, over 650,000 companies use Mention.
Definitely more affordable than Meltwater for the monitoring side of things. The social monitoring also takes what we want from Hootsuite and provides that coverage as we don't need the social sharing/conversation piece of either. So we're very pleased with the tool overall and …
Verified User
Director
Chose Mention
We only use Mention as an add-on component to other monitoring services to catch any mention that might have not been seen by the others.
Brand24 was my alternative to Mention, I switched back in 2018 because Mention's pricing was going up. While Brand24 is a U.K. based company, I still thought it may be beneficial to me here in the U.S. However, I didn't think about time zone differences and when the support …
Web Production Manager Responsible for SEO, Web Design, & Social Media Marketing
Chose Mention
Talkwalker is very similar to Mention. However, Talkwalker found much fewer results for our company. It did find similar results, so there was a crossover, but all the results Talkwalker found, Mention also found. The pricing is also much higher for Talkwalker, with much fewer …
I like both, for different reasons. I'm more inclined to use Awario for the bulk of my tracking work (including online lead generation) because I have access to a premium plan via a lifetime deal. With an unlimited budget, I may pick Mention.
Many other tools are large-scale management systems with capabilities to respond. If your focus, however, is more on the monitoring side, then it's not necessary to have such a bulky solution and Mention could be the lightweight solution you need.
Honestly, I did a little research on different competitors, but my budget was very tight. Mention was the best reviewed and had the best reputation based on the price point. It was really an easy decision as all the other software solutions were charging $100s of dollars a …
Currently, there are no other tools available with the features that Mention has possible according to our knowledge and experience. We firmly believe that Mention has placed themselves in a category all of their own. In the ten years, our company has been around. We have yet …
Mention is an all-in-one listening tool. It is designed specifically for that purpose, so you don't fall victim to distractions that other similar products offer.
I would ask if they have ever used a software like Mention before, if not, I would totally suggest they start with it. It's easy to use, easy to set up and while it may be confusing at first, it's probably the cheapest and most effective. My suggestion to a new marketer or first-time user of this kind of software would be Mention.
Yes, I just said it is clean and easy to use, but there is always room for improvement in even the most perfect software. I would personally love to see the ability to custom message options a bit more or just customize the look and feel of your dashboard.
Bugs. Mention works great 95% of the time. The other 5%, you may run into major crashes or see mentions that you cleared coming back, etc., but nothing that is a deal breaker or unexpected with a tool like this. Worth noting nonetheless!
Better plans. This is a small issue, but I wish the lower plans has some basic reporting.
Mention works quickly and its user interface is easy to use. Alerts update regularly and I've never noticed any lag. It integrates with our CRM via Zapier, but this is not something which we use yet. The only thing I would say is that it takes time for Mention to reach its full potential. It only starts to rank influences from when you set up the alert, so it can take a few weeks to build a map of your influencers.
Mention always responded promptly and gave excellent support. Any problem we had with the software, from login trouble to broken features were addressed quickly. There was once a problem with our quota, where we were unable to see results we should have been able to see. We sent an email, and within an hour, the situation was resolved!
Currently, there are no other tools available with the features that Mention has possible according to our knowledge and experience. We firmly believe that Mention has placed themselves in a category all of their own. In the ten years, our company has been around. We have yet to come across any other companies like Mention. Pretty sure there may be another company or competition. None like Mention in our opinion are available, however.
Mention has had a positive impact on my business because it gives people the impression that I was following them, even if I might not have been. It makes me appear active on all social media platforms, even if I ONLY look at my mentions each day!
Because I have only used the free plan but have benefitted greatly, I would say that my ROI is fantastic!
The only negative impact that Mention has is that I do get a daily email in my inbox, and it is one more thing to check. However, it is worth the time.