Financial Services CRM Systems

Financial Services CRM Systems Overview

Financial services CRMs provide a system of record for communication with other companies. CRMs specific to the needs of financial advisors and their agencies provide the contact and task management features, as well as workflow automation, associated with general CRMs. These systems are typically used by hedge funds, investment banks, traditional banks, and insurance agencies to strengthen customer relationships and assist in building new ones.

Features unique to CRMs for financial agencies might include prospecting workflows, compliance-minded communication tools, or customer onboarding workflows with finance-specific assessments. These systems also provide financial document imaging and storage management, as well as integration with investment portfolio management tools.

The size of the financial industry and its growing market create more competition within institutions. This can make it more difficult to stand out. Integration, storage, and client outreach capabilities make these systems necessary for building and maintaining customer relationships.

Financial Services CRM Products

(1-25 of 50) Sorted by Most Reviews

The list of products below is based purely on reviews (sorted from most to least). There is no paid placement and analyst opinions do not influence their rankings. Here is our Promise to Buyers to ensure information on our site is reliable, useful, and worthy of your trust.

Redtail CRM

Redtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15 database users for one monthly subscription…

Junxure

Junxure is customer relationship management (CRM) software supporting financial advisors with growth as well as helping manage advisory businesses, owned and supported by AdvisorEngine since the January 2018 acquisition.

Backstop

Backstop Solutions Group in Chicago provides cloud-based technology supporting hedge funds. These applications include tools for investment research and analytics, accounting, a financial services specific CRM, and investor relations and document sharing tools, as well as investment…

Irwin

Irwin is a software provider enabling capital markets professionals to build stronger relationships with the investment community. Irwin creates solutions for global public companies and their advisors to uncover new potential investors and shareholders, with the end goal of delivering…

Salesforce Financial Services Cloud

The Financial Services Cloud from Salesforce is used to create customized experiences for users and customers, and get information at the right to improve productivity and satisfaction. The vendor states that wealth management advisors can use the CRM’s ability to better understand…

Pilot.com

Pilot is a platform that offers bookkeeping, tax, and CFO services for growing businesses. Pilot's bookkeeping and tax plans are based on an annual subscription model with t pricing that scales with to a business's expense rate and business needs, such as connected institutions,…

Wealthbox CRM

Wealthbox CRM from Starburst Labs in Providence is a financial sectors focused system that allows users to retrieve, create, and edit data including contacts, tasks, events, notes, opportunities, and projects, as well as build custom workflows.

Numberz

Receivables (unpaid invoices) are the 'cheapest' source of capital for any business. However all businesses, including corporates, struggle to manage it well. While ‘Customer Intent’ is usually touted as the core problem, the true reason : traditional, in-efficient & disjointed…

Wolters Kluwer CCH ProSystem fx

Wolters Kluwer offers the ProSystem fx Suite (also the CCH ProSystem fx Suite editions with similar capabilities), a workflow management suite with document management system for accounting firms. The solution presents centralized firm management capabilities with firm, employee…

Salentica

SS&C offers Salentica, a client relationship management (CRM) platform designed to support wealth and financial management companies in communication with and reporting to their clients. With Salentica Elements, Salentica provides a total wealth management solution.

Ebix SmartOffice

Ebix, headquartered in Johns Creek, offers SmartOffice, the company's practice and agency management solutions for financinal service providers and banking institutions, supporting these agencies with CRM features, supporting client engagement, note logging, financial document and…

360 View

360 View is a growth platform developed for banks and credit unions, providing the tools necessary to maximize salesteams' performance. The vendor states their solution goes beyond CRM, allowing users to gain insight into customer profitability, automate marketing campaigns, and…

Doxim CRM

Doxim’s financial services CRM software provides staff with a complete view of customer information in a central source to enable customer retention and success by putting actionable customer data right at staff members’ fingertips. The vendor states that with it, customer service…

BNTouch Mortgage CRM

BNTouch in Beaverton offers their mortage CRM, a software solution that automates marketing, converts leads, and helps users stay top of mind with borrowers, as well as recruit new partners using one simple solution.

Equisoft/connect

Equisoft/connect (formerly Kronos Finance) is a web-based CRM software specifically created for financial advisors. It enables users to centralize clients’ insurance and investment information. And the vendor state it is also a productivity, marketing, sales and compliance tool. Equisoft…

Advisors Assistant

Advisors Assistant is Client Management Software for Financial Services Professionals that combines CRM, Insurance Tracking, and Portfolio Management in one program, with Insurance Commission and Document Management also available, from FMG Suite headquartered in San Diego.

Grendel

Grendel is an advisor-focused CRM with built-in data aggregation capabilities to improve business efficiency, developed by Big Brain Works, now an Equisoft Company (acquired June 2019).

Envestnet Tamarac

Envestnet Tamarac (part of Envestnet since 2012) is a financial services CRM featuring a client engagement tools such as a client portal, interactive reporting, customizable PDF reports, document vault, budgeting tools, mobile app, as integrated financial planning.

Practifi

Practifi is the business management platform for financial services from the company of the same name in Sydney. The vendor states that it is built with a single-minded focus on growth, an industry solution that helps advise firms manage clients, partners, providers and centres-of-…

LinxCRM

LinxCRM is a CRM designed just for financial services, specific to Australia and New Zealand.

CoreTrac CRM

Designed specifically for community banks and credit unions, the CoreTrac CRM solution from Avolin gives users a centralized, 360-degree view of clients. With it, the vendor states financial services company workforces will become enabled to deliver outstanding customer experience…

IQLeads®

IQLeads is an automated sales, service and retention lead generation and tracking system. The software uses a data mining engine to automatically searches your core banking data and other 3rd party data sources to find relevant cross-sales, retention and servicing leads. Leads…

Total Expert

Total Expert in St.Louis Park is a fintech software company that offers a Marketing Operating System (MOS) purpose built for the financial services industry. The platform enables customer facing teams (sales), marketing and compliance to work together to deliver marketing campaigns…

SatuitCRM

SatuitCRM from Satuit Technologies in Braintree is CRM software for buy-side investment professionals including Institutional Asset Managers, Private Equity, Wealth Managers, Hedge Funds and Alternative Investments.

IQCRM Suite

Quest Analytics provides a modular suite of CRM tools for banks and credit unions. The IQCRM Suite includes IQLeads, IQProspects, IQCollections, IQService, IQLobby and IQFinancials. Financial institutions can purchase one or more modules to get started with CRM. IQProspects includes…

Learn More About Financial Services CRM Systems

What are Financial Services CRM Systems?

Financial services CRMs provide a system of record for communication with other companies. CRMs specific to the needs of financial advisors and their agencies provide the contact and task management features, as well as workflow automation, associated with general CRMs. These systems are typically used by hedge funds, investment banks, traditional banks, and insurance agencies to strengthen customer relationships and assist in building new ones.

Features unique to CRMs for financial agencies might include prospecting workflows, compliance-minded communication tools, or customer onboarding workflows with finance-specific assessments. These systems also provide financial document imaging and storage management, as well as integration with investment portfolio management tools.

The size of the financial industry and its growing market create more competition within institutions. This can make it more difficult to stand out. Integration, storage, and client outreach capabilities make these systems necessary for building and maintaining customer relationships.

Financial Services CRM System Features

Some common features found within financial services CRM systems include:

  • Contact/customer database
  • Financial account management
  • Sales pipeline management
  • Customer price quoting
  • Calendar/scheduling
  • Analytics & reports
  • Expense tracking
  • Collaboration tools
  • Document management
  • Activity dashboard

Financial Services CRM System Comparison

When choosing the proper system for your organization, consider the following:

  1. Industry type: Though most of the products will be geared towards financial institutions, make sure they are suitable for your industry. Insurance agencies, for example, may not want to purchase a product that is designed to meet the needs of banks.
  2. Customization: Some businesses may require more customization for reports and workflows. Be sure the vendor offers customization within certain features.
  3. Ease of Use: How easy is the product to use? Is there a steep learning curve? For tasks such as searching for clients, make sure the product isn’t too difficult to use.

Pricing Information

The pricing for financial services CRM systems depends on the number of features and users. Subscriptions with limited features usually cost around $10 to $40 per user per month. For more pro/premier packaging, look to spend between $50 and $100 per user per month. Some products offer a free version with limited users and features, as well as a free trial.

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Frequently Asked Questions

What do financial services CRM systems do?

Financial services CRM systems are used by financial institutions to control, manage, and maintain customer information within one database. This creates easy access to the client’s files for all users within the organization. These systems also automate certain tasks, monitor performance, and provide in-depth analysis in assistance with reports. Financial services CRM systems are mainly geared towards assisting financial advisors. They can also be used by other institutions, such as insurance agencies.

What are the benefits of using financial services CRM systems?

Organizations that implement CRM systems should expect to grow their client bases while maintaining positive relationships with existing clients. Having easy access to client data saves financial workers time and allows them to stay more organized. Automating client data allows financial advisors to concentrate on their line of work and provide the most effective advice.

How much do financial services CRM systems cost?

Pricing for financial services CRM systems usually depends on the number of features. Starting prices range from $10 to $40 per user per month. For more features, look to pay between $50 and $100 per user per month.