Microsoft Power BI vs. Qlik Sense

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Microsoft Power BI
Score 8.5 out of 10
N/A
Microsoft Power BI is a visualization and data discovery tool from Microsoft. It allows users to convert data into visuals and graphics, visually explore and analyze data, collaborate on interactive dashboards and reports, and scale across their organization with built-in governance and security.
$10
per month per user
Qlik Sense
Score 8.0 out of 10
N/A
Qlik Sense® is a self-service BI platform for data discovery and visualization. It supports a full range of analytics use cases—data governance, pixel-perfect reporting, and collaboration. Its Associative Engine indexes and connects relationships between data points for creating actionable insights.
$200
per month
Pricing
Microsoft Power BIQlik Sense
Editions & Modules
No answers on this topic
Starter
$200
per month
Standard
$825
per month
Premium
$2,750
per month
Qlik Sense Enterprise on Windows
Contact Sales
Enterprise
Custom Quote
Offerings
Pricing Offerings
Microsoft Power BIQlik Sense
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Microsoft Power BIQlik Sense
Considered Both Products
Microsoft Power BI
Chose Microsoft Power BI
In the case of Tableau or Google Charts, thay have a lack on customization and on the options they have. For Qlik Sense, you need to spend too much time on the data model for doing quick tests or data validation when comparing it to Microsoft Power BI. Also, Microsoft Power BI …
Chose Microsoft Power BI
Microsoft Power BI is more easy to use, easily understandable, it's User Interface is good. We can connect to More number of data sources. where as in Qlik Sense it is not providing Row level security like Microsoft Power BI and it is bit costly than Microsoft Power BI. Tableau
Chose Microsoft Power BI
Qlik also builds dashboards upon your data. It's more expensive as Microsoft Power BI and needs as much training as Microsoft Power BI
Chose Microsoft Power BI
Both Qlik and Microsoft Power BI both stack up very well next to each other. I personally liked Qlik just a little bit more but the price difference for us is what really changed our minds.
Chose Microsoft Power BI
Organization tool is the same
Chose Microsoft Power BI
Power BI does not have the feel of a fully independent and robust BI Solution. It tackles smaller functional or department-level analytic needs and can operate in a small or solo roll-out environment. But scaling up to enterprise would be better suited for Qlik or Tableau. Same …
Chose Microsoft Power BI
Tableau and Spotfire are all around better tools, but Power BI can be useful especially because of its cheap price.
Chose Microsoft Power BI
Based on the latest reviews from Magic Quadrant, Tableau is rated high among all the applications in this category with its rich features in terms of connectivity, visualizations, and various other features. But the cost of using the application is bit high from my personal …
Chose Microsoft Power BI
Power BI performs quite well in comparison to it's competitor's products. We compared it mainly to GoodData and Tableau. Power BI has a great pricing. It's affordable and efficient with mid-sized datasets. Hence many companies go for it. Competitive products like Tableau are …
Chose Microsoft Power BI
Power BI is a lot easier to use. The designs are also much nicer. Costs to implement Power BI (minus the existing data infrastructure) is much lower than other tools commercially available. However, the tool is still relatively new and still lacks many common features that …
Chose Microsoft Power BI
As mentioned earlier it is free of cost and easy to learn as it is part of the Microsoft suite product. It blends well with ETL package tools such as SSRS and SSIS. It is also easy to distribute the dashboard to users of Office 365. It is a a complete Microsoft product which …
Qlik Sense
Chose Qlik Sense
We looked at both Microsoft Power BI and Tableau. They both have similar functionality and can get to the end results of Qlik Sense. The big determining factor was how much time that we would have to develop reports and stories. We found that Qlik Sense allowed us to develop …
Chose Qlik Sense
We use Microsoft Power BI too as a BI tool, in my point of view, Qlik Sense's ETL is much better than PowerBi. In another side, PowerBI learning curve is small than Qlik Sense, especially the PowerBI Desktop.
Chose Qlik Sense
Qlik Sense cost of licensing is cheaper compared with other tools which always gives an upper edge in analytics industry with good functionality. More enhanced level of security with better user community group available to discuss about new updates. Understanding of Qlik Sense …
Chose Qlik Sense
The experience with View has certainly been a strong lever to help us in the choice, but what was proposed by this new product was certainly in line with the tool we were looking for.
Chose Qlik Sense
Qlik Sense offers a broad variety of functions that are not easily achievable using PowerBi. However, I was not involved with the selection.
Chose Qlik Sense
Qlik Sense is a fast tool to implement; you can have a functional dashboard in a few days, and the ETL processes are quite easy to build it. You can have the ROI in a short period of time.
Chose Qlik Sense
Qlik Sense is relatively cheaper and more futuristic
Chose Qlik Sense
Qlik Sense is one of the best reporting systems. It is stronger than PBI and Tableau when speaking about complex KPIs. It is really similar to MicroStrategy Analytics when you speak about obtained results, but it is easier to use, especially as it is more code-based. But is it …
Chose Qlik Sense
We originally went with Qlik Sense because the desktop version used to be free for single users and was a very good proposition for us (we are a non-profit with a limited budget). However, from what I see, the functionality is comparable, and Qlik Sense stacks up well.
Chose Qlik Sense
As soon as you want to pull data from two or more separate tables, Qlik Sense leaves the rest in the dust, since it does not require joins or complex transformations. Zoho CRM analytics are limited to the data located in the product itself. No external tables can be combined.
Chose Qlik Sense
Other tools were not able to handle complex business requirements and performance was not too good with very huge volume data. we were required to maintain history, time-based data backups, and snapshots. Also, some of the tools were too costly compare to Qlik [Sense] solutions.
Chose Qlik Sense
When it comes to working with large datasets out of the box, Qlik in my opinion is unrivaled amongst the competitor. However, the overall user experience and customization options available to developers require a lot of work. When compared to other options on the market, …
Chose Qlik Sense
BI has some amazing features, but it requires a good understanding of DAX. It's not as user-friendly as Qlik Sense.
Chose Qlik Sense
I prefer Qlik due to its ability to combine multiple data sources and flexibility offer by the data load editor, other tools lack this capability or they don't do as good of a job as Qlik
Chose Qlik Sense
Previously, we used QlikView and it was difficult to modify something in a dashboard that was originally created by other colleagues. I think that QlikView it's a legacy and it will be decommissioned soon. Versus Power BI, I would say that Qlik Sense does a very nice figure in …
Chose Qlik Sense
I have used SSRS previously for reporting. One interesting feature of SSRS is its email scheduling process, which comes in the same package as SSRS, but in Qlik Sense, we need to get the NPrinting package to make this happen (email scheduling). Still, we decided to go with Qlik …
Chose Qlik Sense
Each product has its strengths/weaknesses, [but] Qlik Sense offered the best approach to leverage the investment in knowledge used in our earlier dashboards formed in Qlik View and transitioned many two step applications ie. extract/join data SQL and present in Microsoft …
Chose Qlik Sense
Other vendors products evaluated (in some cases used by other divisions within our corporation):
** SAP Analytics Cloud - stacks up quite well against Qlik Sense but the differences are subtle but important. Sometimes SAC has it over Qlik and sometimes Qlik has it over SAC so …
Chose Qlik Sense
Qlik Sense
  1. better support for multiple data sources
  2. more customizable security
Chose Qlik Sense
QlikView has many more options for styling within charts and objects - this hurts our ability to style things to our needs within Qlik Sense. Qlik Sense looks more modern, responsive for browser size and visually more appealing.
Chose Qlik Sense
We have used different BI Reporting tools, but overall, Qlik Sense [has been used longer]. Customers are really happy with the dashboards we made through Qlik Sense.
Chose Qlik Sense
Qlik Sense has the ability to handle huge data and the data loading and performing analytics on huge data [is] a plus as compared to other tools in the market. Qlik Sense ability to integrate open-source tools is the best compared to other tools in market.
Chose Qlik Sense
Qlik was selected before I arrived and I would not select it again in comparison to any of the alternatives I've worked with, unless that was the enterprise mandate.
TrustRadius Insights
Microsoft Power BIQlik Sense
Highlights

TrustRadius
Research Team Insight
Published

Microsoft Power BI and Qlik Sense are both Business Intelligence platforms. They are both prominent names in the BI space, although Microsoft is more well known. However, both Power BI and Sense are newer developments from Microsoft and Qlik, respectively. 

Microsoft Power BI is the giant’s newest BI offering, which focuses on making BI more accessible to smaller organizations in the SMB space as well as enterprises. Qlik Sense, on the other hand, is more focused on delivering data analytics to enterprises. It also has users across company sizes, but is more common in larger organizations. 

Features

Microsoft Power BI and Qlik Sense have different focuses on feature areas that differentiate their ideal use cases.

Power BI is designed to be more accessible and lighter weight for smaller organizations. It also maximizes on benefits from integrating smoothly with other Microsoft products, streamlining data importing and management for companies that already live in the Microsoft ecosystem. This also makes management and training easier for companies that are Microsoft-first. It is also more price-competitive than Qlik Sense. 

However, Qlik Sense brings more enterprise-scale firepower along with the higher price tag. It provides more in-depth enterprise dashboarding and advanced visualizations. These dashboards and visualization are also more customizable than what Power BI can easily allow. Outside of Microsoft-first environments, Qlik Sense is also a leader in collaborative data reporting. 

Limitations

There are also limitations to Microsoft Power BI and Qlik Sense worth considering. 

Power BI’s greater accessibility comes at the cost of more advanced capabilities. For instance, it has more limited advanced visualization capabilities, and more specialized data management and modelling are more difficult, particularly at larger scales. This leads to a lower cap of what can be accomplished with Power BI, and adds a steeper learning curve for midlevel and higher modelling and visualizations. 

On the other hand, Qlik’s higher range of capabilities comes with higher resource costs. For instance, once data is loaded into models any modifications to the data or the model becomes a much more intensive task, which makes Qlik require more active management from users or administrators. It is also not as user-friendly around certain customizations and visual aspects, such as color and font customization. 

Pricing

Microsoft Power BI offers two pricing packages. Power BI Pro is a self-service BI offering managed by Microsoft, which costs $9.99/user/month. The Power BI Premium adds more big data analytics, cloud and on-premises reporting, and unlimited users. Premium costs $4,995/month per resource. 

Qlik Sense also offers two pricing packages. Qlik Sense Business, at $30/user/month, offers the core Qlik Sense platform and can be trialed for free for 30 days. Qlik Sense Enterprise SaaS, priced at $70/Professional/month, $40/Analyzer/month, or $100/Analyzer Capacity/month, adds additional governance capabilities, managed spaces, and multiple user types. 

Features
Microsoft Power BIQlik Sense
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Microsoft Power BI
8.3
195 Ratings
2% above category average
Qlik Sense
7.9
315 Ratings
3% below category average
Pixel Perfect reports8.3166 Ratings8.3216 Ratings
Customizable dashboards8.8194 Ratings8.0313 Ratings
Report Formatting Templates8.0177 Ratings7.3228 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Microsoft Power BI
8.0
193 Ratings
0% below category average
Qlik Sense
7.0
326 Ratings
14% below category average
Drill-down analysis8.3190 Ratings8.0322 Ratings
Formatting capabilities7.8190 Ratings6.0315 Ratings
Integration with R or other statistical packages7.4142 Ratings6.0154 Ratings
Report sharing and collaboration8.4188 Ratings8.0299 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Microsoft Power BI
8.0
186 Ratings
3% below category average
Qlik Sense
7.8
278 Ratings
6% below category average
Publish to Web8.3176 Ratings6.3210 Ratings
Publish to PDF8.0171 Ratings7.3257 Ratings
Report Versioning7.7143 Ratings8.0176 Ratings
Report Delivery Scheduling8.2146 Ratings9.0183 Ratings
Delivery to Remote Servers7.9109 Ratings8.5108 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Microsoft Power BI
7.8
186 Ratings
2% below category average
Qlik Sense
6.7
314 Ratings
17% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)8.2180 Ratings6.7307 Ratings
Location Analytics / Geographic Visualization8.1165 Ratings8.5283 Ratings
Predictive Analytics7.4135 Ratings6.1195 Ratings
Pattern Recognition and Data Mining7.436 Ratings5.52 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Microsoft Power BI
8.5
177 Ratings
0% below category average
Qlik Sense
7.8
297 Ratings
9% below category average
Multi-User Support (named login)8.8167 Ratings6.7276 Ratings
Role-Based Security Model8.4145 Ratings8.5272 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.4157 Ratings7.4275 Ratings
Report-Level Access Control8.346 Ratings7.52 Ratings
Single Sign-On (SSO)8.7139 Ratings9.0218 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Microsoft Power BI
8.0
159 Ratings
3% above category average
Qlik Sense
7.5
221 Ratings
4% below category average
Responsive Design for Web Access7.7149 Ratings8.0215 Ratings
Mobile Application7.6130 Ratings8.0133 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.9152 Ratings9.0185 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Microsoft Power BI
7.8
115 Ratings
1% above category average
Qlik Sense
8.4
145 Ratings
8% above category average
REST API8.1103 Ratings8.0125 Ratings
Javascript API7.684 Ratings8.594 Ratings
iFrames8.055 Ratings8.094 Ratings
Java API7.068 Ratings8.571 Ratings
Themeable User Interface (UI)7.690 Ratings8.597 Ratings
Customizable Platform (Open Source)8.444 Ratings9.084 Ratings
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User Ratings
Microsoft Power BIQlik Sense
Likelihood to Recommend
8.5
(197 ratings)
8.3
(330 ratings)
Likelihood to Renew
9.5
(3 ratings)
8.4
(7 ratings)
Usability
8.3
(113 ratings)
8.3
(14 ratings)
Support Rating
10.0
(52 ratings)
7.3
(8 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Online Training
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
9.0
(1 ratings)
7.3
(5 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Microsoft Power BIQlik Sense
Likelihood to Recommend
Microsoft
Has significantly improved collation of data and visualisation especially with business across Europe. Has given me the ability to see the Site availability at the click of a button to see which Site is in the "money" and seize opportunities based on Market data
Read full review
Qlik
Qlik Sense is a program whose purpose is to greatly improve all your operations and use of all data in an organic way. The mission will always be to increase the economic and commercial processes of the company in a short time. I recommended it for its high technology, which was Created for this area, the results are successful. We have noticed how it has increased relationships with our clients thanks to the credibility and security that we provide.
Read full review
Pros
Microsoft
  • Options for data source connections are immense. Not just which sources, but your options for *how* the data is brought in.
  • Constant updates (this is both good and bad at times).
  • User friendliness. I can get the data connections set up and draft some quick visuals, then release to the target audience and let them expand on it how they want to.
Read full review
Qlik
  • Flexibility in data recording, from the app, as well as in handling them. Allowing you to view reports quickly and effectively.
  • Easy to generate dynamic graphics according to our needs.
  • It is very easy to use, intuitive, so it does not generate costs in the learning process compared to the tool with collaborators
Read full review
Cons
Microsoft
  • It would be easier for users could Microsoft Power BI and Excel used the same programming languages.
  • Would like to see the online version of Microsoft Power BI be as powerful as the desktop version.
  • Publishing a Microsoft Power BI file online and then having to save the file is somewhat redundant.
  • Would like to export each page or chart as an image.
Read full review
Qlik
  • Scalability is RAM limited, all data is associative and in-memory so server's RAM is directly proportional to performance
  • Limitation on advanced analytics capabilities in the form of R integration to perform complex statistical and analytical calculations
  • Can have more intuitive interface
Read full review
Likelihood to Renew
Microsoft
Microsoft Power BI is an excellent and scalable tool. It has a learning curve, but once you get past that, the sky is the limit and you can build from the most simple to the most complex dashboards. I have built everything from simple reports with only a few data points to complex reports with many pages and advanced filtering.
Read full review
Qlik
Qlik Sense is a constantly improving it's software and working with its' users to make it better. They are great at keeping their users informed of progress and care about delivering a quality product
Read full review
Usability
Microsoft
Automating reporting has reduced manual data processing by 50-70%, freeing up analysts for higher-value tasks. A finance team that previously spent 20+ hours per week on Excel-based reports now does it in minutes with Microsoft Power BI's automated Real-time dashboards have shortened decision cycles by 30-40%, enabling leadership to react quickly to sales trends, operational bottlenecks, and customer behavior.
Read full review
Qlik
Qlik Sense has a better and easy to learn user interface compared with other analytics tool which always help us to create regular and adhoc reports within the stipulated time frame and can be easily refreshed at a scheduled time and sent to multiple stakeholders for timely update regarding the Key metrics indicator.
Read full review
Support Rating
Microsoft
It is a fantastic tool, you can do almost everything related with data and reports, it is a perfect substitutive of Power Point and Excel with a high evolution and flexibility, and also it is very friendly and easy to share. I think all companies should have Power BI (or other BI tool) in their software package and if they are in the MS Suite, for sure Power BI should be the one due to all the benefits of the MS ecosystem.
Read full review
Qlik
Not only can you ask the support team for help, but you can also ask the community. Also with the community there is a vast amount of problems that have already been solved. The problem you are encountering has a likely chance of already being discussed and even solved in the community section saving you time from reaching out.
Read full review
In-Person Training
Microsoft
No answers on this topic
Qlik
The instructor was very knowledgeable.
Read full review
Online Training
Microsoft
No answers on this topic
Qlik
The online instructor was very knowledgeable.
Read full review
Implementation Rating
Microsoft
It was integrated with our erp easily and was accessible on cloud.
Read full review
Qlik
Hire Qlik consultants. It's better done by them or with their aid.
Read full review
Alternatives Considered
Microsoft
Microsoft Power BI is free. If I didn't want to create a custom platform (i.e. my organization insisted on an existing platform that I *had* to use), I'd use Microsoft Power BI. For any start-up or SMB, I'd just use Claude & Grok to build it quickly, also for free. Would not pay for Tableau or Sigma anymore. Not worth it at all.
Read full review
Qlik
The customization of the platform opens up plenty of other options depending on the use cases. The API layer is incredibly rich and makes integration of Qlik based visualization into web pages a simple and effective pattern. It's been very easy to use with a great community made up of professionals. Qlik Sense has introduces artificial Intelligence into my data visualization and reporting activity.
Read full review
Return on Investment
Microsoft
  • Power BI usage reduced the effort of analytical reports creation by about 80%
  • Empowered all the level of employee to be more vigilant of the data and business insights, gained the profit of 8% overall.
  • AI-powered predictive analytics improved forecasting accuracy by 17%, that topped the overall sales.
Read full review
Qlik
  • Once an app is published and running good, we can quickly see the time we save to analyze data.
  • It's hard sometimes to realize the money we save by using this system.
  • People start understanding the power of data and asking more questions.
Read full review
ScreenShots

Microsoft Power BI Screenshots

Screenshot of Microsoft Power BI - Turns insights into impact for business usersScreenshot of Power BI integrates easily with Microsoft 365Screenshot of Microsoft Power BI - AI-Powered CapabilitiesScreenshot of Microsoft Power BI - Copilot can be used to create reportsScreenshot of Microsoft Power BI - Data HubScreenshot of Microsoft Power BI - Scales as organizational needs grow

Qlik Sense Screenshots

Screenshot of Qlik Sense Cash Flow DashboardScreenshot of Qlik Sense Global Smart SearchScreenshot of Qlik Sense Smart Data Compression - Get immediate insight on large dataScreenshot of Extend, mix and mash-up with our APIsScreenshot of Add "External data" with Qlik DataMarket - Data as a ServiceScreenshot of Visualization Bundle