Moz Pro vs. Textmetrics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Moz Pro
Score 8.1 out of 10
N/A
MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…
$99
per month
Textmetrics
Score 6.0 out of 10
N/A
Textmetrics (formerly Webtexttool) aims to help content creators create rank-boosting web content. The tools key differentiator is big data Textmetrics creates predictive data, by analyzing the data of users (anonymously). 20.000+ user generated texts are analyzed and compared to real-world outcomes. The best performing outcomes are used to better its real-time optimization tips. Value prop: More website…N/A
Pricing
Moz ProTextmetrics
Editions & Modules
Standard
$99
per month
Medium
$179
per month
Large
$299
per month
Premium
$599
per month
No answers on this topic
Offerings
Pricing Offerings
Moz ProTextmetrics
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Moz ProTextmetrics
SEO
Comparison of SEO features of Product A and Product B
Moz Pro
8.4
40 Ratings
8% above category average
Textmetrics
9.7
2 Ratings
22% above category average
Keyword analysis9.940 Ratings10.02 Ratings
Backlink management7.035 Ratings10.01 Ratings
SERP ranking tracking10.040 Ratings00 Ratings
Page grader9.939 Ratings10.02 Ratings
Competitive analysis8.039 Ratings8.01 Ratings
Site audit / diagnostics9.038 Ratings10.01 Ratings
Site recommendations8.036 Ratings10.01 Ratings
Task management5.221 Ratings10.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Moz Pro
5.9
32 Ratings
25% below category average
Textmetrics
10.0
2 Ratings
27% above category average
Local SEO5.327 Ratings10.01 Ratings
Social SEO5.323 Ratings00 Ratings
Mobile SEO6.325 Ratings00 Ratings
Global SEO6.827 Ratings10.02 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Moz Pro
8.9
32 Ratings
5% above category average
Textmetrics
-
Ratings
Multi-domain support7.927 Ratings00 Ratings
Integration with web analytics tools9.929 Ratings00 Ratings
Best Alternatives
Moz ProTextmetrics
Small Businesses
Nozzle
Nozzle
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.3 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Moz ProTextmetrics
Likelihood to Recommend
9.9
(77 ratings)
10.0
(2 ratings)
Likelihood to Renew
8.8
(37 ratings)
-
(0 ratings)
Usability
8.5
(2 ratings)
-
(0 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
9.5
(7 ratings)
10.0
(1 ratings)
Online Training
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
Moz ProTextmetrics
Likelihood to Recommend
iContact
Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
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WebTextTool
I honestly can't think of a scenario where WebTextTool (TextMetrics) would not be valuable for anyone writing content intended for publishing either online or in print media. If the intent is for print media, then even if you completely ignore the SEO section of the analysis, all of the other analysis tools intended for content are incredibly insightful and helpful. These days, even print media almost always ends up online in some form or another on the publisher's website or in a digital format of the publication. So the SEO tools can still give a little boost in reworking or rewording some parts to make sure they will be effective not only in print but online as well.
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Pros
iContact
  • It finds relevant keywords and lets you know your chance of ranking with them.
  • It helps you find content that needs work to rank better.
  • It helps you improve any technical issues with your web pages.
  • It helps you audit your current site for any technical issues.
  • It helps you keep track of your most important keywords.
Read full review
WebTextTool
  • Tracks the exact page ranking
  • Optimizes SEO on-page in detail and with a number of measures, including a readability metric.
  • Tracking website content with a website ranking system
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Cons
iContact
  • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
  • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
  • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
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WebTextTool
  • WebTextTool (TextMetrics) assumes that each uploaded or typed in the article is intended for online publishing, mostly in a blog type environment. While this is a perfectly understandable assumption in this day and age, it shouldn't be so difficult to ask the question of whether the content is intended for online or print media.
  • The "Credibility" section tends to be a little too harsh for my taste. Depending on the style of writing and the type of content, "too many adjectives" is too subjective a metric to apply to all writing ( still, I do get why they try to do it).
  • This is a little nitpicky, but I'd prefer to see how many projects and credits I have left to use on the dashboard page as opposed to having to click over to my account. A dashboard should show everything that a user needs to see in one shot.
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Likelihood to Renew
iContact
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
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WebTextTool
No answers on this topic
Usability
iContact
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
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WebTextTool
No answers on this topic
Reliability and Availability
iContact
Every time I've ever needed it, it's been there.
Read full review
WebTextTool
No answers on this topic
Support Rating
iContact
As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
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WebTextTool
I only had to reach out to TexMetrics once when initially getting my account setup after signing up. The response was swift, and they addressed my question completely. I've had no other issues since I began using TextMetrics, so based on that one interaction, I have to give them a great score. I assume that it is still the same as when I reached out that one time (at least I hope it is!).
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Alternatives Considered
iContact
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
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WebTextTool
WebTextTool plugin works like a charm, but it should better integrate with Yoast, as it would create a huge benefit.
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Return on Investment
iContact
  • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
  • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
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WebTextTool
  • My organic traffic has improved 11% every month
Read full review
ScreenShots

Moz Pro Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Textmetrics Screenshots

Screenshot of Optimize your textScreenshot of Keyword analysisScreenshot of Create effective content