Net-Results vs. Spokal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Net-Results
Score 8.1 out of 10
Small Businesses (1-50 employees)
Net-Results is a marketing automation solution that features segment-driven approaches to lead management and marketing automation. Some key features include support for A/B email testing, drag & drop landing pages, CRM integrations, and automated marketing workflows.
$800
Annual agreement, up to 25,000 Contacts or 60,000 Sends
Spokal
Score 9.0 out of 10
N/A
Spokal is an inbound marketing platform for small businesses and freelancers. It offers a drag & drop content editor and social media sharing calendar, as well as real-time SEO analysis, keyword research, rank tracking, lead scoring, and lead nurturing.
$49
per month
Pricing
Net-ResultsSpokal
Editions & Modules
One Price Full Platform
$800
Annual agreement, up to 25,000 Contacts or 60,000 Sends
Starter
$49
per month (1 user)
Essentials
$99
per month (3 users)
Team
$169
per month (5 users)
Offerings
Pricing Offerings
Net-ResultsSpokal
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsTiered pricing by total email sends or total contacts, you decide. All features included. No upsells or limitations based on your price.—
More Pricing Information
Features
Net-ResultsSpokal
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Net-Results
7.1
23 Ratings
9% below category average
Spokal
9.2
3 Ratings
17% above category average
WYSIWYG email editor7.021 Ratings9.02 Ratings
Dynamic content7.214 Ratings10.02 Ratings
Ability to test dynamic content7.311 Ratings8.02 Ratings
Landing pages7.019 Ratings10.01 Ratings
A/B testing6.311 Ratings9.02 Ratings
Mobile optimization5.022 Ratings10.01 Ratings
Email deliverability reporting8.023 Ratings8.01 Ratings
List management7.022 Ratings9.01 Ratings
Triggered drip sequences8.618 Ratings10.01 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Net-Results
7.6
20 Ratings
2% below category average
Spokal
9.5
2 Ratings
20% above category average
Lead nurturing automation8.518 Ratings10.02 Ratings
Lead scoring and grading8.418 Ratings10.01 Ratings
Data quality management5.018 Ratings10.02 Ratings
Automated sales alerts and tasks8.616 Ratings8.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Net-Results
7.5
15 Ratings
2% below category average
Spokal
9.0
2 Ratings
17% above category average
Calendaring7.99 Ratings10.02 Ratings
Event/webinar marketing7.015 Ratings8.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Net-Results
6.9
7 Ratings
9% below category average
Spokal
9.0
3 Ratings
18% above category average
Social sharing and campaigns7.07 Ratings9.03 Ratings
Social profile integration6.77 Ratings9.03 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Net-Results
6.3
22 Ratings
17% below category average
Spokal
9.3
3 Ratings
21% above category average
Dashboards7.021 Ratings10.03 Ratings
Standard reports6.022 Ratings10.02 Ratings
Custom reports6.019 Ratings8.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Net-Results
7.5
20 Ratings
1% below category average
Spokal
9.3
1 Ratings
20% above category average
API7.015 Ratings9.01 Ratings
Role-based workflow & approvals8.08 Ratings10.01 Ratings
Customizability7.019 Ratings10.01 Ratings
Integration with Salesforce.com7.99 Ratings9.01 Ratings
Integration with Microsoft Dynamics CRM7.03 Ratings10.01 Ratings
Integration with SugarCRM8.17 Ratings8.01 Ratings
Best Alternatives
Net-ResultsSpokal
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Vbout
Vbout
Score 9.5 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
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User Ratings
Net-ResultsSpokal
Likelihood to Recommend
8.0
(25 ratings)
9.0
(8 ratings)
Likelihood to Renew
9.0
(4 ratings)
9.3
(6 ratings)
Usability
7.5
(3 ratings)
8.2
(1 ratings)
Performance
-
(0 ratings)
9.1
(1 ratings)
Support Rating
-
(0 ratings)
9.3
(3 ratings)
User Testimonials
Net-ResultsSpokal
Likelihood to Recommend
Net-Results
Net-Results is very well-suited for small, medium and large businesses. They seem to be more advanced than what a typical enterprise level implementation would require. When selecting a marketing automation provider make it a point to find out the level of integration with Salesforce and other marketing technologies. Do they have pre-built automation modules or does it require building from the ground up? Also ask questions regarding its specific capabilities ... for example: is it a marketing automation provider? is it a CRM provider? etc
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Spokal
For current Wordpress users Spokal is outstanding and highly recommended. For clients who don't already have a Wordpress blog it's a bit tricky as I need to first sell the benefits of using Wordpress in order to get them on board, but in all honestly I would recommend Wordpress anyway, it just slows the process down having to design and install Wordpress before we can get started.
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Pros
Net-Results
  • Automated emails in a drip campaign that Sales can remove people from.
  • Lead scoring and alerts that go right to the lead owner.
  • Weekly reports to each Sales person with their hottest lead.
  • Very finely tuned segments that can be used for alerts, emails, and scheduled reports.
  • Integration with Salesforce. The Sales team can basically trigger their own emails.
Read full review
Spokal
  • Content calendar - the ability to visually see blog posts in draft and scheduled to publish over the coming weeks and months was a key benefit. Tracking this in spreadsheets is too hard. we can even post blogs as topic idea, pre draft, draft and final and schedule in advance so we can visualise the messages we want to communicate. Creation of tweets and Linkedin posts is done for you automatically. Simply drag the blog post to the time slot, day, week or month. This is a lot quicker than Hootsuite
  • Additional tweets can be composed and also dragged to the calendar, plus the feedly link allows curation of tweet content. This just scales up our creation and curation process.
  • Easy simple overview dashboard - showing key website stats, new visitors, new twitter followers. New blog posts. Social enagement per blog post, linkedin shares etc. simple lead scoring based on pages visited etc. Simple realtime SEO analysis on the blog post builder
  • twitter builder. very simple autopilot of increasing your twitter following using key words (it easy has a simple key word tool) to find relevant people to 'like' and hence follow
  • Dynamic, responsive team. I have asked a few questions about futures and always received a prompt helpful reply. Chris and his team are clearly commited to developing a great product.
  • Once linked to your wordpress site I really like the fact I can log into a dashboard on the web and on my ipad and manage my content delivery and monitor visititors and interaction. I use and know hubspot and the biggest issue for me is the learning curve. Anyone can learn and use Spokal. It provides and integrates a number of tools I currently use today at a far lower cost. It does need to integrate into a third party email provider but frankly the integration is simple. A lot of effort has gone into the design for non techies
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Cons
Net-Results
  • Forms: Would love to have dependent fields, also ability to see all data a user entered without having to create a custom field for every form.
  • Campaign branching: Criteria need to be selected one at a time, which can be very time-consuming.
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Spokal
  • I personally would love to see more direct integrations into CRM and more powerful Marketing Automation tools, but the current Zapier integration is a general approach and works in most cases very well.
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Likelihood to Renew
Net-Results
Net-Results does what we need and is straightforward to use. Their team has been very responsive to our requests and great to work with.
Read full review
Spokal
Spokal delivers everything I need to serve my clients in one place. It's so easy to use and their customer service is always available and responsive, there's no need for me to look elsewhere.
Read full review
Usability
Net-Results
Net Results is pretty easy to use and understand. I wouldn't say that it is the best in comparison to MailChimp's drag and drop email builder, but Net Results do so much more than MailChimp that it is hard to even compare the two. Overall Net Results has good usability
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Spokal
Spokal takes away some of the complexity and noise that Wordpress has. Offering a separate login and dashboard to allow a user to create blog posts, check on backlinks, see ranking keywords, social engagement and tracks visitors/ contacts. Spokal provides a lot of functionality that would typically require the purchase of several products e.g. Hootsuite, SEO Moz, SEO pressor, Hubspot. What I really like is the content calendar. I simply drag and drop of my blog posts into my calendar to post to twitter, linkedin and facebook. This is an easy way to repost evergreen content and build my following on twitter. The twitter builder is constantly looking for relevant profiles and conversations based on my defined criteria. The tool automatically likes the twitter user which drives traffic to my sight and actually helps me find followers and potential influencers. This product is ideal for people new to internet marketing or small business owners who don't want to be overwhelmed by the effort to learn, manage and run several tools or wordpress plugins. I have been with Spokal since the start and I continue to be impressed by the support and raft of new functionality being added.
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Support Rating
Net-Results
No answers on this topic
Spokal
They worked with Bluehost to make sure our blog connected properly. This was done without anyone from Strategic Revolution asking for this help.
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Alternatives Considered
Net-Results
We've used ClickDimensions and Marketo. We felt that ClickDimensions was more limited as far as creating effective email campaigns and not as easy to use. It also is completely native to Dynamics CRM, which can be a positive and a negative. Marketo was the previous solution we owned, we are much happier with Net-Results. It's easier to use, not as complex and there is much better communication from their support team. When looking at a new solution we also looked at Act-On and Hubspot. Act-On probably would've been our second choice, but it didn't have as modern of a feel and wasn't quite as easy to use. Hubspot didn't really fit our business. It was very focused on SEO and blog posts. It didn't have the features we needed from a marketing standpoint
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Spokal
I haven't really tried other products at this point. I would say I tried to cobble together a bunch of options to make the right inbound marketing "tool suite". Nothing quite worked well enough. Again, Spokal serves as a very cost-effective option. Particularly relative to Hubspot.
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Return on Investment
Net-Results
  • Stronger re-engagement rates - The buy cycle for our product can be very long. Net-Results helps us keep in touch with prospects that may have gone cold.
  • Better asset utilization - Net-Results helps us drive continuous utilization of our assets.
  • Efficiency - The automation Net-Results has provided means we can focus on other tasks, like creating new assets or building new partnerships.
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Spokal
  • It's still early for us, but we can definitively say that we've cut our content creation / curation time down by about 40% while INCREASING the volume of quality relevant content that our audience expects.
Read full review
ScreenShots

Net-Results Screenshots

Screenshot of Advanced nurturing campaignsScreenshot of Form actionsScreenshot of Salesforce integration/FunnelvisionScreenshot of Deep database segmentationScreenshot of Dashboards and reportsScreenshot of Drag and drop email builder