What users are saying about
7 Ratings
7 Ratings
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.1 out of 100
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.4 out of 100

Likelihood to Recommend

NewsCred

Well-suited to large company blogs, like our company, a global SaaS. We have various blogs, in various languages, that use NewsCred to update to all our respective blogs. It's a great way to silo our different blog content, but also to peep at each other's content to repost to respective blogs. NewsCred is awesome in this context, but wouldn't be as useful to a one-person shop that only publishes original brand content. The platform is also great for organizations that need to supplement content with freelance writers and syndicated posts.
Mai Le | TrustRadius Reviewer

Opal

I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.
Kenji Onozawa | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

NewsCred
6.9
Opal
Ideation
NewsCred
5.1
Opal
Approval workflows
NewsCred
6.1
Opal
Content collaboration
NewsCred
9.9
Opal
Content calendar
NewsCred
8.0
Opal
Network for content licensing/production
NewsCred
5.2
Opal

Content Publishing

NewsCred
6.5
Opal
Content hub
NewsCred
6.1
Opal
Forms / Gated content
NewsCred
3.0
Opal
Embedded CTAs
NewsCred
8.0
Opal
Content distribution
NewsCred
10.0
Opal
Content promotion
NewsCred
7.1
Opal
Content automation
NewsCred
5.1
Opal

Content Reporting & Analytics

NewsCred
5.6
Opal
Audience profiling and targeting
NewsCred
8.2
Opal
Closed-loop tracking and reporting
NewsCred
5.1
Opal
Content performance analytics
NewsCred
6.2
Opal
Campaign optimization dashboard
NewsCred
4.2
Opal
Competitive analytics
NewsCred
4.3
Opal

Project Management

NewsCred
Opal
7.9
Task Management
NewsCred
Opal
9.1
Gantt Charts
NewsCred
Opal
9.1
Scheduling
NewsCred
Opal
9.1
Workflow Automation
NewsCred
Opal
9.1
Mobile Access
NewsCred
Opal
1.0
Search
NewsCred
Opal
9.1
Visual planning tools
NewsCred
Opal
9.1

Communication

NewsCred
Opal
6.1
Chat
NewsCred
Opal
4.5
Notifications
NewsCred
Opal
9.1
Discussions
NewsCred
Opal
4.5

File Sharing & Management

NewsCred
Opal
9.1
Versioning
NewsCred
Opal
9.1
Video files
NewsCred
Opal
9.1
Audio files
NewsCred
Opal
9.1
Document collaboration
NewsCred
Opal
9.1
Access control
NewsCred
Opal
9.1

Pros

NewsCred

  • The UI is intuitive and easy for users to navigate, and also easy for me to manage.
  • NewsCred constantly rolls out great new features that solve user pain, like Track Changes, Version History and automated suggestions for posts to create and boost based on their performance.
  • Support is very helpful when anything goes wrong, and the account reps are very proactive in gathering feedback about needed features.
Tommy Stubblefield | TrustRadius Reviewer

Opal

  • Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
  • Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
  • High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.
Kelly Rigotti | TrustRadius Reviewer

Cons

NewsCred

  • Too basic
  • Limited functionality
  • Unorganized
Anonymous | TrustRadius Reviewer

Opal

  • No publishing capabilities, for the most part.
  • No analytics tie-ins.
  • Rather pricey.
  • Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.
Anonymous | TrustRadius Reviewer

Support Rating

NewsCred

NewsCred 8.0
Based on 1 answer
The NewsCred team is very responsive and helpful with any technical issues.
Anonymous | TrustRadius Reviewer

Opal

No score
No answers yet
No answers on this topic

Alternatives Considered

NewsCred

NewsCred competes with Contently for content management and syndicated content/freelance writers. The interface for NewsCred is much prettier than Contently and they have a more robust platform for all things content marketing. I haven't delved much further into NewsCred competitors.
Mai Le | TrustRadius Reviewer

Opal

You get for what you paid for. Opal has more features
Teena Thach | TrustRadius Reviewer

Return on Investment

NewsCred

  • The analytics enables us to much more quickly and accurately determine which of our content is producing high levels of engagement.
Anonymous | TrustRadius Reviewer

Opal

  • Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
  • Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
  • I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.
Kenji Onozawa | TrustRadius Reviewer

Screenshots

Pricing Details

NewsCred

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Opal

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Add comparison