Likelihood to Recommend The eCommerce catalog side has a lot of benefits to it and has been much easier to work with and customize than the CMS side. It is this integration and using both for a branded marketing website that has the user journey from browsing and leading into the eCommerce side that has been the bigger challenge, outside of the overall stability of the releases with the bugs we have encountered. I think the solution is well suited if you are mainly a catalog site. We, however, sell machinery and solutions that are not sold via the eCommerce site and we need to showcase them on the website. However, we have a core industrial catalog of consumable products that support the machine and solutions purchases which are very well suited for the eCommerce catalog. It is the CMS/Catalog integration that has caused a need for more customizations to the platform and as a result increased costs to maintain, lowering our overall ROI from the solution. We are also a bit hamstrung by having to rely on our development partner to make changes that our digital agency is better suited to do for us in the CMS. It is requiring extra cost and resources as a result. If more functionality could be surfaced, it would be much better.
Read full review Its suited more for B2B-focused or mid-size companies that want to have a more robust platform for their eCommerce and don't want to invest that much (like the case of
Magento and other big names). If you want to make constant UX and design enhancements and tests, you'll have a couple of headaches. It's not that bad but; you wont be able to do it all without customizing and spending good money on it.
Read full review Pros Integration Jobs/Connections - Providing a good out-of-the-box solution to hook into ERPs and common endpoints. Design and Development Partner Network to work with - If you have customizations in mind, the Optimizely partner network will give you the chance to find a suitable partner to meet your needs. Good layout/flow/settings breakdown - There are a lot of "redundant" settings, but the more management access, the better. Read full review Quote Workflow--pretty simple and easy to understand and implement Easy-to-learn admin tools Very flexible/customizable initial configuration Read full review Cons Need the ability to look at more of our user data Need the ability to refresh our sandbox environment with production data in quicker, more efficient ways Classic CMS is very limited in ways end users like myself can edit widget content Read full review The service could be much better. It's expensive and hard to monitor because they only check cases twice a week (if you don't have a pre-plan). The language and different time schedules have been an issue for tech problems. They're in Holland and Ukraine and we're in Mexico, and is really hard to find developers who know the platform to hire as an extra resource. You can't import SKUS to populate a landing page programmatically. Read full review Usability Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.
Read full review Support Rating It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.
Read full review Alternatives Considered I was not very involved with this process. It has been 3 years since we made a decision and I can't even remember the name of the other companies we were considering. I was in a different role then so I was less involved with the eCommerce department. I do remember really liking the people we were working with. That played a huge role in our selection since we would be working with them for years on the site.
Read full review Sana Commerce is not as robust, flexible (or expensive) as
Magento but is better (and more expensive) than
Shopify . It is well balanced and you can customize according to your clients' needs. They are constantly upgrading their platform so you can keep your eCommerce up to date, but you must consider an extra cost to adapt it to the latest version.
Read full review Return on Investment Automation of updates and integration with ERP has saved time and provides reliable data for the website in sync with ERP Integration with external PIM has saved time and provides reliable sync with content data for the website. Changes and improvements have been slow and difficult. Read full review The ROI was 18% more than expected Our traffic has increased by 250% Some of our clients think our site is too complex Read full review ScreenShots Optimizely Configured Commerce Screenshots Sana Commerce Cloud Screenshots