plista GmbH vs. TripleLift

TripleLift

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
plista	Score 0.0 out of 10	N/A	plista GmbH, based in Torstrasse, Berlin, is a global platform for data-driven native advertising. They offer advertisers and publishers direct, single-source access to a range of native solutions. Via their proprietary "Recommendation Technology", plista states that they are able to target individual recommendations of content and advertising to users of Sites within the plista-network. plista was founded in 2008 and is offered on four continents.	N/A
TripleLift	Score 9.1 out of 10	N/A	TripleLift is an advertising technology from the New York based company of the same name which emphasizes bringing visual content to native advertising with persuasive publisher integration, as well as analytics. Founded in 2012, Triplelift has been backed by approximately $6.1 million in funding since its inception.	N/A

Pricing

plista GmbH

TripleLift

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
plista	TripleLift
Free Trial
No	No
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

Required

No setup fee

Additional Details

plista's fee for delivery of Advertiser campaigns is based on the following pricing models: ▪“CPC” or “Cost per Click” ▪ “CPO” or “Cost per Order” ▪ “CPM” or “Cost per Mille” ▪ “CPL” or “Cost per Lead” ▪ “CPE” or “Cost per Engagement” ▪ “CPV” or “Cost per View” ▪ “CPI” or “Cost per Install” The amount of payment for Publisher services is "determined by the respective agreed share of the net sales generated and achieved on each advertising space after deduction of campaign-related marketing costs, plus any possible applicable VAT. Possible charges for handling, delivery and tech service, which plista charges directly to the advertiser, are not part of net sales proceeds." (https://www.plista.com/publisher/publisher-gtc)

—

More Pricing Information

Community Pulse
	plista GmbH	TripleLift
Top Pros	No answers on this topic	Pro Support team Pro Custom made
Top Cons	No answers on this topic	Minus Enough data Minus Data integrations

Best Alternatives
	plista GmbH	TripleLift
Small Businesses	Amazon Advertising Sponsored Products Score 7.7 out of 10	Amazon Advertising Sponsored Products Score 7.7 out of 10
Medium-sized Companies	Amazon Advertising Sponsored Products Score 7.7 out of 10	Amazon Advertising Sponsored Products Score 7.7 out of 10
Enterprises	AdSense Score 8.7 out of 10	AdSense Score 8.7 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	plista GmbH	TripleLift
Likelihood to Recommend	- (0 ratings)	8.0 (1 ratings)

User Testimonials
	plista GmbH	TripleLift
Likelihood to Recommend	Xaxis No answers on this topic	Triplelift TripleLift is very well suited for native campaigns and sponsored content posts that can mimic the look and feel of the original content. I would not use them for retargeting campaigns or performance-driven objectives. They have partnerships with top media publishers in the US, but those premium CPMs are not cheap. Incentivized Kimberly Smith Director digital Read full review
Pros	Xaxis No answers on this topic	Triplelift Great Support team. Custom made ad formats to drive exposure. Very competitive CPMs. Incentivized Kimberly Smith Director digital Read full review
Cons	Xaxis No answers on this topic	Triplelift Reporting not very granular. Not enough data integrations on the exchange. PMPs on the platforms are expensive compared to the open exchange. Incentivized Kimberly Smith Director digital Read full review
Alternatives Considered	Xaxis No answers on this topic	Triplelift The main advantage that TripleLift has over its competitors is the native custom-made format that ensures the programmatic traffic bought through the platform blends with the original content in a convincing way to boost campaign results. Unlike AppNexus, their focus is not CTV and more focused on in-app inventory. Incentivized Kimberly Smith Director digital Read full review
Return on Investment	Xaxis No answers on this topic	Triplelift Increases reach and budgets for more revenue. Provides new formats to diversify media mix. Margins are a bit high, decreasing ROI. Incentivized Kimberly Smith Director digital Read full review
ScreenShots