Seamless.AI vs. TechTarget Priority Engine

Well Suited:

1. Studying TAM: And landing at your ICP to target from a business development standpoint
2. Lead Enrichment: Seamless can do it faster than most of the other tools
3. Tracking Job Changes: They've added this new functionality recently, given the fact how important it is

Not Well Suited:

1. Buyer Intent Data: Platforms like G2 and ZoomInfo are pretty good at providing buyer intent signals which is not there in seamless
2. Extensive Search Capabilities: Search is not as powerful as LinkedIn Sales Nav or ZoomInfo

Incentivized

TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.

Incentivized

• Very easy to use LinkedIn extension
• find business email address
• One-click sync with our CRM

Incentivized

• Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution.
• I don't know of another alternative source, but TechTarget provides data on content that people are researching.
• TechTarget provides current tech stack for companies that I'm researching.

Incentivized

• Out dated email addresses
• Poor customer service

• It is not particularly intuitive
• Too many steps to get where I need to go
• Needs to provide more depth to help determine urgency and intent to buy
• Response rate from contacting leads based on search behaviors was almost nil. This may be partially due to messaging on our end.

Incentivized

I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.

Incentivized

Great product and great people but I am still scared and scared of giving my credit card because of my experience with Seamless scammers.

TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread

Incentivized

• Scaling Outbound: Seamless has obviously helped us in the past when it comes to scaling our outbound function. List of contacts and leads can be uploaded in bulk and this is extremely useful in outbounding.
• User Friendly: Onboarding the team on Seamless was quite easy. Did not, like its competitors, make the browser hand. Has most integrations with major CRMs available.
• Light on the Pocket: Usually the case with growing teams, as it is not as expensive as its direct competitors. Though the quality of lead data information might be compromised by a certain percentage.

Incentivized

• It is best when used in conjunction with all of our other tooling and not used alone
• It has enabled my team to have a better feel for what is happening at a prospect's company
• It sometimes consumes too many hours in the day waiting on data to load, and time is wasted toggling between pages

Incentivized