A must have tool for any B2B company to prioritize sales, personalize marketing and improve customer support. Demandbase is for account-level insights to boost ROI
Business Processes Supported
- Provide account based insights for large enterprise accounts.
- Integrate with other data sources such as SiteCatalyst (web analytics) data, VOC data, product analytics data to provide a 360 degree view of the most important customers for a B2B company
- Prioritize sales and marketing for major/key accounts. Improve lead quality by arming the sales personnel with advance knowledge about the clients.
- Identify Up-sell and Cross-sell opportunities.