Overall Satisfaction with Adobe InDesign
Only used in the Marketing Department for brochures, flyers, posters, billboards, email blasts, marketing, etc. It allows us to do design work in house instead of hiring an advertising company.
- Typography, I enjoy having a tool that allows flexibility.
- Page layout, particularly running from one text box to the next, creating style sheets, creating multi-page masters, etc.
- When doing a booklet, this layout program is invaluable (sales flyers, promotional tools, creating a manual for a product, it can do all of those).
- I was a Quark Express user for 15 years prior to making the brain switch. I love it now, took some getting used to but it does more than Quark did!
- I wish iCloud apps, in general, would allow for flexibility to be used in multiple platforms without striping options.
- My concerns are not with the tool when it's used on a Mac, but with it on other devices or platforms.
- Not hiring out to an agency in my current position has saved the company thousands of dollars.
- in previous companies, it was invaluable in manipulating on the fly, so when you have an owner standing behind you saying I don't like that, you can change it right in front of them.
- In the creative business, there is always subjectivity, being able to maneuver and redesign quickly is key in such a fast pace environment.
I love InDesign, haven't taken the time to learn anything else.
300 pg catalog, use style sheets across team platforms. 36 pg sale catalogs, can make designs with flair while not wasting time. 96 pg magazines, can re-flow text from page to pg. One page designs, I appreciate snap to guides, alignments. I love the program/app.