In my view the best integrated CDP/Marketing automation for SMEs.
August 27, 2021
In my view the best integrated CDP/Marketing automation for SMEs.
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Bloomreach Engagement
It's being used by Marketing to coordinate the broader management of the customer lifecycle. That includes omnichannel re-targeting of inbound traffic, customer re-engagement, service recovery, abandonment, etc. We also use it to collate customer insights - NPS, perceived product benefits, and reasons for inactivity.
Pros
- Completely flexible from a data perspective.
- Analytical tools are excellent.
- Allows you to create completely customized customer attributes, metrics, etc. based on formulas and different input parameters.
Cons
- Landing page functionality would be helpful - though there are workarounds for this
- More flexibility/customization for surveys
- Increased revenue
- Increased retention
- Lower CPA
Taken a couple of months - mostly due to delays on our end.
Do you think Bloomreach - The Agentic Platform for Personalization delivers good value for the price?
Yes
Are you happy with Bloomreach - The Agentic Platform for Personalization's feature set?
Yes
Did Bloomreach - The Agentic Platform for Personalization live up to sales and marketing promises?
Yes
Did implementation of Bloomreach - The Agentic Platform for Personalization go as expected?
No
Would you buy Bloomreach - The Agentic Platform for Personalization again?
Yes
Comments
Please log in to join the conversation