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I'll never use another platform for SEO again. Conductor is where it's at.
November 13, 2017

I'll never use another platform for SEO again. Conductor is where it's at.

Jeremy Waszak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor is being utilized by our organic search team to manage all clients' organic search programs. Conductor allows us to benchmark clients' current organic health as well as show organic growth directly related to the optimization we implement. Conductor also allows us to discover new opportunities through competitor research and keyword discovery tools.
  • Track and monitor organic growth
  • Easily derive opportunities based on the type of result and ease of implementation
  • Build workspaces to simplify reporting
  • Expensive
  • Other tools have better local search offerings, though Conductor is improving
  • Time saver. Conductor replaces a large amount of other tools. It saves a lot of time having so much data in one place.
  • Reporting is simple with Conductor. Everything is automated. You just have to take the time to build the reports, but a success manager can help you.
Conductor's data seems to always be accurate. You can obtain data on almost anything SEO related. Their are a few old metrics that Conductor doesn't report on such as a site's authority. You also have to connect third party tools such as analytical tools if you want traffic data. This unfortunately is an additional fee.
Content ideation is super simple with the various discovery tools Conductor has. Whether you want to see queries related to a certain keyword, or keywords a competitor targets compared to your site, you can easily find new content topics to focus on. Again, I love the content mapping capabilities and audience intent tool.
I mentioned in previous questions that the Conductor support is outstanding. Customer success managers literally set you up for success. Conductor does its best to help you grow your clients' organic search programs because, in turn, it helps them. If you need a specific case study the team will build custom reports for you. Also, they have a chat function for quick answers.
Moz is great for small clients. Not the same functionality as Conductor, but much cheaper and gets the job done. BE is the closer competitor and beats Conductor for a few capabilities. BE UX is awful though. Much bigger learning curve than Conductor. There are several tools that does what conductor does, but it's wonderful having it all in one platform.
Anything content related Conductor can help. An underrated part of it' platform is its content mapping functionality. You can easily build audiences and then map that specific session to content you created specifically for them. This then helps you discover content gaps as well as show the most successful part of your content marketing strategy.

Conductor Feature Ratings

SEO
9.6
Keyword analysis
10
SERP ranking tracking
10
Competitive analysis
10
Site audit / diagnostics
9
Site recommendations
9
SEO Channels
8.0
Local SEO
7
Mobile SEO
9
Global SEO
8
SEO Platform & Account Management
9.0
Multi-domain support
10
Integration with web analytics tools
8

Using Conductor Searchlight

Automated reporting makes life much easier. There is less of a learning curve than competitor tools. The customer success managers at Conductor are extremely good at training. You'll easily be able to start utilizing most of Conductor's offerings from Day 1 which is great. There is some time-consuming setup, but again, customer success managers can help with that.