Would recommend Conductor to any business looking to grow their online presence.

Conductor is being primarily used by our Digital Experience department but is beginning to be adopted across our Corporate Communications and Marketing departments. We are using Conductor for anything and everything related to the digital voice of the customer, search engine rank and technical optimization--for large scale projects all the way to everyday optimization of things like Chronic Disease Management all of the way to benefits fraud and travel insurance.

We are currently using Tealium Tag Manager for all of our tag management needs and Google Analytics for our website traffic analysis--Conductor was easily integrated with both our current platforms and importing our web data has given us incredibly valuable insights into why we are not seeing the success we think we should be on some of our pages.

Conductor has been the biggest differentiator we have seen come in to help us drive our search engine optimization strategy forward. It is all dependent on the collaboration between our front-end developers, to our copy-writers, editors, marketers and our subject matter experts. Conductor has provided unbiased and clear data to help us understand what our customers want to see in the language they use.

We have been able to use Conductor to better drive our content marketing efforts from a more strategic point of view and able to move it from being an internal enterprise biased point of view to a more strategic effort--understanding our audience from a more empathetic point of view.