Item: Demandbase One
Rating: 9
Author: Tony Purstell

Overall Satisfaction with Demandbase

Use Cases and Deployment Scope

First, it shows me whall accounts are in my territory if they are in Salesforce already. Gives me all the information about the accounts I need. Find out what accounts in my territory what is happening in those accounts that relate to my business.

Pros and Cons

Pros

Accounts in my terrirtoy and the number of sites they have visisted
Most engaged accounts
Then who in the accounts is enganging out sites and Intents

Cons

there is a ton of data, but it is had to understand it all
need a more simple, clean view
easier to make imputs or selection of what data I want to see.

Most Important Features

Highlights
Most engaged
Engagements

Return on Investment

helps me focus my efforts on better target of customers
I don't feel like I am just spraying and praying, I can go at a prospect with a message specific to them

Key Insights

Do you think Demandbase One delivers good value for the price?

Not sure

Are you happy with Demandbase One's feature set?

Yes

Did Demandbase One live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Demandbase One go as expected?

I wasn't involved with the implementation phase

Would you buy Demandbase One again?

Yes

Other Software Used

ZoomInfo, Gong.io

Likelihood to Recommend

Every salesperson has to make calls whether they are cold calls or following up on deals. The demand base gives you information to use to help do both.

Comments

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One tool every sales professional should have in their tool belt.

Software Version