Perfect for heard-to-reach roles and targeted accounts!
June 29, 2023

Perfect for heard-to-reach roles and targeted accounts!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with DemandScience

DemandScience is able to generate leads from our hard to reach audience (C-suite, Dir+ personas) as a manageable cost-per-lead, especially in comparison to other vendors and platforms. We partner with them for ABM campaigns, providing a target account list, relevant assets and more. We also have a backend, auto lead pass that makes the lead generation and processing very manageable. Lastly, we use their display advertising capabilities to continuously nurture this same audience. Because we have a unique business case and hard-to-reach audience, DemandScience has been critical in generating high value leads.
  • Strategic thinking and campaign set-up
  • End-to-end strategy and implementation support
  • Consistent communication, reporting and updates
  • Ensuring quality of leads and that none are incorrect email addresses or titles
  • Communication between account and implementation teams is sometimes inconsistent, resulting in delays or mistakes
  • Enhanced display advertising dashboard or further integration with CRM (pulling data/insights into CRM)
  • Number of leads matching our ICP
  • Manageable CPL
  • Levers to front load lead delivery or maintain consistent amount over time

Do you think DemandScience delivers good value for the price?

Yes

Are you happy with DemandScience's feature set?

Yes

Did DemandScience live up to sales and marketing promises?

Yes

Did implementation of DemandScience go as expected?

Yes

Would you buy DemandScience again?

Yes

If you are looking to engage a hard-to-reach audience without bloating your budget, DemandScience is the vendor for you. They are also very strategic and will help you design a program to fit your business goals. However, these are still top of funnel leads that will require ongoing nurturing. If you're looking for sales-ready leads, this likely will miss the mark.

DemandScience Feature Ratings

Audience profiling and targeting
Not Rated
Content performance analytics
Not Rated
Campaign optimization dashboard
Not Rated