Item: Meta Business Suite
Rating: 8
Author: Aaron Nielsen

Overall Satisfaction with Facebook for Business

Use Cases and Deployment Scope

Facebook for business is a fantastic tool that allows us to plan projects and communicate needs quickly and efficiently and immediately integrate our marketing strategies into the largest target marketing platform in the world.

Facebook for business has great guides and tutorials for getting the most use out of it, and ultimately is easy to use.

Pros and Cons

Pros

Facebook for Business gets communication right
Easy use for anyone, even people that aren't especially technologically savvy.
Easy integration into the larger Facebook world.

Cons

Making the front-end user interface look more like the home site would be a major improvement, especially when working with people who aren't technologically savvy.
Better guidelines for image sizes, specifically as things change.
Better guidelines for algorithm use.

Return on Investment

Without Facebook for Business or something like it, we wouldn't be in business.
Being able to integrate with the main site is fantastic.
We have lost some customer service in how notifications are set up, specifically regarding messages.

Likelihood to Recommend

It is a fantastic tool for communication and getting yourself out there on a low budget, but there is a lot of noise and ultimately you're bound to a particular format that may not be the best for your situation.

Take a look at all the options and see if it's right for you. I'm guessing it will be, but if you need custom functions, you'll need to look elsewhere.

Comments

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We wouldn't be in business if it weren't for facebook.