Item: Looker Studio
Rating: 10
Author: Lindsay Halsey

Use Cases and Deployment Scope

We use Google Data Studio to power our monthly client reports at our search engine marketing agency. It's used by our whole organization. It solves the need to provide our clients with actionable, insightful monthly reports that pull from multiple data sources.

Pros and Cons

Customizable — The options are endless on how to build and customize your reports.
Fast — For as much data as we access, the reports load pretty quickly.
Integrations — You can integrate with a wide array of data sources.

Learning Curve — It took our team a bit of time to get up to speed with Google Data Studio. The reports are so customizable, it can be hard to know where to get started. We found success in starting with pre-built templates and learning from there.

Return on Investment

Positive! We save time on our monthly reports.
Positive! Our clients love the final product.

Alternatives Considered

DashThis

We transitioned from DashThis to Google Data Studio. The cost was a factor. As was the customization capabilities. We liked DashThis, but are happy with our transition to Google Data Studio.

Other Software Used

Google Mobile-Friendly Test, Google PageSpeed Insights

Likelihood to Recommend

Marketing agencies who provide their clients with monthly, quarterly, or annual performance reports.

Businesses who want to create a marketing dashboard for their organization.

Google Data Studio Saves Your Agency Time & Money on Monthly Reports

Overall Satisfaction with Google Data Studio